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Hedonic and utilitarian shopping value: Investigating differential effects on retail outcomes
Journal of Business Research, 2006Abstract Previous research on both hedonic and utilitarian shopping value has focused much effort on the antecedents of shopping value with very little emphasis on the outcomes of shopping value. This study investigates the complex interrelationships between satisfaction with the retailer, hedonic and utilitarian shopping value, and important retail ...
Michael A. Jones +2 more
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A meta-analytic review of hedonic and utilitarian shopping values
Journal of Consumer Marketing, 2018Purpose Hedonic and utilitarian shopping values have been researched since the mid-1980s in the fields of marketing, retail and specially on consumer behaviour. A number of studies have found evidence of their effects on satisfaction, buying intention and loyalty, but others have found no such effects or negative results.
Valter Vieira +2 more
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Shopping motivations on Internet: A study based on utilitarian and hedonic value
Technovation, 2007Abstract Electronic commerce has been growing rapidly. Although business-to-consumer electronic commerce has created new opportunities for businesses, questions about consumer shopping motivations toward Internet shopping versus conventional shopping continue to persist.
Pui-Lai To, Chechen Liao, Tzu-Hua Lin
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Hedonic and utilitarian shopping values in airport shopping behavior
Journal of Air Transport Management, 2015This study aims to examine airport travelers' shopping decision mechanisms based on a value–attitude–behavior framework. In particular, the proposed model investigates the complex relationships between pairs of shopping values (hedonic versus utilitarian), attitudes (cognitive versus affective), and behavior (repatronage intention versus retailer ...
Yi-Shih Chung
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Food waste prevention behavior in the context of hedonic and utilitarian shopping value
Journal of Cleaner Production, 2020Abstract Every year, about one third of food intended for human consumption is lost or wasted. The majority of this waste occurs at the consumer level, and disproportionately in developed countries. Given the strong consensus that food waste needs to be reduced, many studies have examined the reasons for food waste behavior as well as possible ways ...
Felix Katt, Oliver Meixner
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Satisfaction of mall shoppers: A study on perceived utilitarian and hedonic shopping values
Journal of Retailing and Consumer Services, 2016Abstract Declining consumer footfall and diminishing sales in Indian metro cities have guided the expansion of malls in cities of central India. Shoppers of these cities are unfamiliar with the mall concept and have limited exposure of shopping values in the past.
Bikrant Kesari, Sunil Atulkar
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Decomposing the value of department store shopping into utilitarian, hedonic and social dimensions
International Journal of Retail & Distribution Management, 2006PurposeThe purpose of this paper is to decompose total customer value as perceived by department store shoppers into utilitarian, hedonic and social dimensions, and empirically test this conceptualization in a Finnish department store shopping context.Design/methodology/approachData were collected by a questionnaire administered over three days at a ...
Timo Rintamäki +3 more
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The effects of utilitarian and hedonic online shopping value on consumer preference and intentions
Journal of Business Research, 2006Abstract Though value has received significant attention in the marketing literature in recent years, research on the concept has been somewhat limited in the context of online shopping, particularly in regards to empirical hypothesis testing. This paper examines the relevancy of value dimensions for online shopping and the relationship between value
Jeffrey W. Overby, Eun-Ju Lee
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Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value
Journal of Consumer Research, 1994Consumer researchers' growing interest in consumer experiences has revealed that many consumption activities produce both hedonic and utilitarian outcomes. Thus, there is an increasing need for scales to assess consumer perceptions of both hedonic and utilitarian values.
Babin, Barry J. +2 more
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Retail attributes' differential effects on utilitarian versus hedonic shopping value
Journal of Consumer Marketing, 2011Purpose – This study aims to examine grocery shoppers' beliefs about store attributes as antecedents to shopping value by exploring whether dimensions of store attribute beliefs have differential effects (i.e. strength and direction) on hedonic versus utilitarian shopping value.Design/methodology/approach – Shoppers at three grocery outlets in a ...
Svein Ottar Olsen, Kåre Skallerud
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