Results 271 to 280 of about 41,525 (299)
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Shopping Tourist Satisfaction: An Application of Hedonic and Utilitarian Values
Journal of Tourism & Hospitality, 2017Shopping is a new form of tourism and has been regarded as a prime activity among tourists. However, no consensus of opinion has been reached on shopping tourism; several scholars consider shopping to be an incidental activity, whereas others believe that shopping is a crucial motivation for travel.
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Journal of Fandom Studies, The, 2019
This study explored women’s views on the Star Wars merchandise that is marketed to them when the franchise merchandise as a whole is predominantly marketed to males. The study aimed to look at the satisfaction, involvement and utilitarian value that female consumers have when shopping for women’s Star Wars merchandise in order to make the comparison as
Mary C. King, Jessica L. Ridgway
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This study explored women’s views on the Star Wars merchandise that is marketed to them when the franchise merchandise as a whole is predominantly marketed to males. The study aimed to look at the satisfaction, involvement and utilitarian value that female consumers have when shopping for women’s Star Wars merchandise in order to make the comparison as
Mary C. King, Jessica L. Ridgway
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International Journal of Retail & Distribution Management, 2018
Purpose The purpose of this paper is to investigate the factors influencing customer loyalty to shopping centres across different emerging countries. Specifically, it seeks to determine how the cultural context moderates the direct effects of shopping centre perceived value and customer satisfaction on customer loyalty. Design/methodology/approach A
Djelassi, Souad +2 more
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Purpose The purpose of this paper is to investigate the factors influencing customer loyalty to shopping centres across different emerging countries. Specifically, it seeks to determine how the cultural context moderates the direct effects of shopping centre perceived value and customer satisfaction on customer loyalty. Design/methodology/approach A
Djelassi, Souad +2 more
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The effects of utilitarian shopping and technology belief on perceived E-Service value
PICMET '09 - 2009 Portland International Conference on Management of Engineering & Technology, 2009This study examined the effects of planned purchase and technology readiness (TR) on consumer's perceived online shopping value. Survey questionnaire was designed and distributed to consumers who used to shop online. Three hundred and thirty samples were gathered.
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Effects of Utilitarian and Hedonic Shopping Value and
Ege Akademik Bakis (Ege Academic Review), 2015HÜLYA BAKIRTAŞ +2 more
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PENGARUH RELIGIUSITAS, KUALITAS WEB, UTILITARIAN SHOPPING VALUE, DAN HEDONIC SHOPPING VALUE TERHADAP NIAT MEMBELI PAKAIAN DI WEB TOKO PAKAIAN MUSLIM DARING [PDF]
, 2017 Dalam penelitian ini terdapat beberapa tujuan untuk menggambarkan religiusitas, kualitas situs, utilitarian shopping value, hedonic shopping value, dan niat membeli. Penelitian ini tentunya sekaligus menguji dan mengungkapkan pengaruh diantara religiusitas, kualitas situs, utilitarian shopping value, hedonic shopping value, dan niat membeli ...
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