Results 291 to 299 of about 41,525 (299)

Leveraging utilitarian perspective of online shopping to motivate online shoppers

International Journal of Retail and Distribution Management, 2018
Ajay Kumar, Anil Kumar Kashyap
exaly  

Shopping Motives and the Hedonic/Utilitarian Shopping Value: A Preliminary Study

2005
openaire   +1 more source

Shopping Motives and the Hedonic/Utilitarian Shopping Value: A Factorial Study

2006
openaire   +1 more source

Factors influencing Internet shopping value and customer repurchase intention

Electronic Commerce Research and Applications, 2012
exaly  

Psychographics characteristic vs. hedonic and utilitarian values preferences in shopping situations

Polish Journal of Applied Psychology, 2002
openaire  

How Far Does Cognitive Depletion Impact Cinderella Shopping? Mediation Through Hedonic and Utilitarian Value Perceptions

Indian Journal of Marketing
Jasmine V. M., Nithin Jose, Sruthiya V. N.   +2 more
openaire   +1 more source

The Influence of Social Comparison on Impulse Buying: Utilitarian and Hedonic Shopping Values as Mediators

Iftikhar Ahmad, Raisham Hayee, Ahsan Ali
openaire   +1 more source

The Influence of Perceived Hedonic and Utilitarian Value on Online Shopping Behaviour in Ghana

African Journal of Innovation and Entrepreneurship
openaire   +1 more source

A Study on Hedonic and Utilitarian Values and Time Pressure on Shopping in Turkey

2005
ÖZMEN, MÜJDAT, UZKURT, CEVAHİR, Torlak, Ömer   +2 more
openaire   +1 more source