Results 81 to 90 of about 111,933 (340)

Love Affair With Thin Air: Mortality, Mastery, and the Consumerism of Mountaineering

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Mountaineering is arguably one of the most dangerous recreational challenges an individual may ever choose to undertake, yet millions of people annually venture above 8000 feet to challenge themselves in pursuit of personal goals, ideals, and support of individual values.
Kenneth Bates   +3 more
wiley   +1 more source

9 de mayo: Día de la Victoria

open access: yesRevista de Lenguas Modernas, 2009
Moscú, 9 de mayo, el Día de la Victoria de la Unión Soviética sobre la Alemania nazi en la Gran Guerra Patria (1941-1945).
Ramsés Loaiza Saborío
doaj  

Diversity in Femvertising: An Experimental Investigation

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Diversity in femvertising—advertising that empowers women through inclusive representation—has gained significant traction in recent times. Yet consumer perceptions of its authenticity and effectiveness remain underexplored. This study examines the impact of diverse representation in femvertising on brand attitudes, purchase intentions, and ...
Christina Papadopoulou   +2 more
wiley   +1 more source

Pullus, gallus et gallina : déclinaisons antiques

open access: yesRevue d'ethnoécologie, 2017
This paper aims to give a brief overview of the main representations of the Gallinacea family in the Graeco-Roman world. The cock (gallus) by its beauty and its ardor in fighting dominates imagination and is most often pictured; it enjoys a reputation ...
Nicole Blanc
doaj   +1 more source

Recent Advancements in the Characterization of D‐Amino Acid and Isoaspartate Post‐Translational Modifications

open access: yesMass Spectrometry Reviews, EarlyView.
ABSTRACT One of the great triumphs of mass spectrometry‐based peptide and protein characterization is the characterization of their modifications as most modifications have a characteristic mass shift. What happens when the modification does not change the mass of the peptide?
Samuel Okyem, Jonathan V. Sweedler
wiley   +1 more source

Incentive Effect of Heterogeneity on Performance in Esports

open access: yesManagerial and Decision Economics, EarlyView.
ABSTRACT Tournament theory posits that ex‐ante known heterogeneity in abilities can diminish the effort exerted by participants, leading to reduced overall performance. This article empirically tests this prediction within the context of professional esports, specifically using comprehensive data from the entire competitive history of Counter‐Strike ...
Jan Rejthar, Vojtěch Kotrba
wiley   +1 more source

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