Results 31 to 40 of about 93,049 (259)
DETERMINANTS OF BEHAVIORAL INTENTION IN AGROTOURISM VISITING
Tourism is one of the key supporting sectors in Indonesian economy which has significant contribution to its GDP. Lately, agri-tourism becomes a featured product of Indonesian tourism in various scales. Even if it grows in a significant way, but developing agri-tourism still need additional support from related parties, especially from consumers ...
Riana F.D. +3 more
openaire +2 more sources
User-generated videos and tourists’ intention to visit
In pursuit of better travel decisions, potential tourists are not only exposed to online destination marketing content but are also exposed to user-generated content (UGC) which are based on the su...
David Adeloye +2 more
openaire +2 more sources
The Influence of Instagram Advertising on Destination Visit Intention
The current study examines the effect of social media-based (Instagram) influencer advertising, on advertising cognition, attitude towards a brand, brand beliefs, as well as intention to visit a tourist destination, on a sample of consumers in Gauteng Province of South Africa. The study sought to understand the mechanism by which influencer advertising
Rejoice Jealous Tobias-Mamina +3 more
openaire +2 more sources
Investigating Effects of Infodemic on Store Visit Intention
This study aims to statistically investigate the effects of an infodemic as an external stimulus on consumer decision processes based on the stimulus-organism-response theory (SOR). An infodemic is known as an epidemic of misinformation, and the literature on infodemics in marketing is quite limited.
Esra Türk, Ünsalan Mustafa
openaire +1 more source
ANTECEDENT DARI GREEN HOTEL VISIT INTENTION
Tujuan dari penelitian ini adalah Anteseden dari Green Hotel Visit Intention. Berdasarkan pengujian hipotesis, penelitian ini menyimpulkan bahwa eco-labelling merupakan variabel intervening terhadap pengaruh kepedulian lingkungan, influencer. Sedangkan dalam kepedulian lingkungan, influencer memiliki pengaruh positif terhadap eco-labelling.
Evie Yulianti +1 more
openaire +1 more source
This study aims to examine the effect of brand storytelling on value perceptions and its impact on Visit Intention on tourism destinations in Jakarta (Survey on YouTube Channel of Taman Mini Indonesia Indah).
Tiurida Lily Anita, Nurul Sukma Lestari
doaj +1 more source
Objective: This study examined the effect of travel motivation and celebrity endorser credibility in influencing the intention of the Indonesian Generation Z to visit South Korea, with involved a mediating role of tourist attitude, which refers to the ...
Gusti Ayu Citra Arya Sucisanjiwani +1 more
doaj +1 more source
Understanding maternal intentions to engage in home visiting programs
Little is known as to why some parents choose to engage in voluntary home visitation services while others refuse or avoid services. To address this knowledge gap, this study tests several hypotheses about the factors that influence maternal intentions to engage in home visitation services and the link between these intentions and the receipt of a home
McCurdy, Karen +12 more
openaire +4 more sources
Uncovering Tourist Visit Intentions on Social Media through Sentence Transformers
The problem of understanding and predicting tourist behavior in choosing their destinations is a long-standing one. The first step in the process is to understand users’ intention to visit a country, which may later translate into an actual visit.
Paolo Fantozzi +2 more
doaj +1 more source
Does Digital Content Marketing and Destination Branding Improve Visit Intention
The lack of a social media marketing strategy was challenging for the destination. Café Sawah, as an agrotourism destination, lacks in managing social media, thus hampering the optimization of digital marketing.
Siti Lailatus Sa'adah +3 more
doaj +1 more source

