Results 181 to 190 of about 2,302,193 (220)

Bimanual instrument suturing technique for periodontal and implant microsurgery: A technical note

open access: yesClinical Advances in Periodontics, EarlyView.
Abstract Background In the traditional suturing technique, the dominant hand (DH) holds a needle holder, and the non‐dominant hand (NH) performs manual ties without the aid of an instrument. In periodontal and implant microsurgery, finer sutures and needles, e.g., 7‐0 in International Organization for Standardization units, are used, which could be ...
Mark Gordon   +5 more
wiley   +1 more source

Investigating the Customer Journey in Second‐Hand Fashion Platforms: Implications for Luxury Brand Management

open access: yesJournal of Consumer Behaviour, Volume 24, Issue 2, Page 655-672, March 2025.
ABSTRACT Consumers' increasing environmental concerns are prompting a shift in fashion consumption, fueling the remarkable growth of the second‐hand market. Over the last decade, this trend has spurred the emergence of a plethora of online platforms dedicated to the resale of pre‐loved fashion items.
Gabriele Murtas, Giuseppe Pedeliento
wiley   +1 more source

Talk to Me Like a Human: How AI Chatbot Message Tone, Recommendation Type, and Personalization Drive Consumers' Continuance Intention

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT This study investigates how artificial intelligence (AI) chatbot message tone, fashion product recommendation type, and personalization level interact to shape consumers' continuance intention in online fashion shopping. Building on Construal Level Theory and the Stereotype Content Model, we treat warmth and competence cues as psychological ...
Jung Mee Kim, Seeun Kim
wiley   +1 more source

Potential Risks of Virtual Influencer Diversity in Charitable Endorsements: A Cognitive Dissonance Perspective

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT Highlighting diversity‐related attributes has become an increasingly prominent marketing communication strategy in virtual influencer endorsement practices. Prior research has largely focused on commercial endorsement contexts, conceptualized diversity as a homogeneous and single‐dimensional construct, and emphasized its predominantly positive
Chi‐Cheng Luan, Su Zhang, I‐Lien Li
wiley   +1 more source

A systematic and critical review of measurement scales for evaluating gastrointestinal symptoms during exercise. [PDF]

open access: yesJ Int Soc Sports Nutr
Aitkenhead R   +4 more
europepmc   +1 more source

When Social Media Influencers Work: A Meta‐Analysis of Brand Engagement, Behavioral Intention, and Boundary Conditions

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT This study examines how social media influencers (SMIs) shape brand engagement and behavioral intention and when these effects vary across contexts. Drawing on 97 studies with a sample of 40,330 participants, we employ one‐stage meta‐analytic structural equation modeling (OSMASEM) to estimate the effects of SMI credibility (attractiveness ...
Tareq Rasul   +6 more
wiley   +1 more source

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