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Visual identity of cities: designers’ tools and meanings
Journal of Place Management and Development, 2021Purpose This paper aims to identify and compare the graphical shapes and meanings attributed to place/city by the designer/creative/author of a city visual identity (VI) and by the client and designer’s peers.
Teresa Sarmento, Pedro Quelhas-Brito
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Investigating the effects of consistent visual identity on social media
, 2021Purpose Although the prominence of social media for companies is widely acknowledged, a close examination of the literature reveals a lack of empirical research pertaining to the effect of consistency specifically on social media. Therefore, the purpose
Harsandaldeep Kaur, K. Kaur
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CREATING VISUAL IDENTITY IN FILM FESTIVAL DESIGNS
The Turkish Online Journal of Design Art and CommunicationThroughout history, people have come together to organize various celebrations and festivals. Festivals are events that carry a universal significance, fostering a sense of unity and shared emotions.
Sevim Karaalioğlu
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Visual Identity Design for Responsive Web
Advances in Computer and Electrical Engineering, 2019Responsive web design, which works for multiple screen sizes and devices, has changed the web ecosystem. However, maintaining a strong and consistent visual identity in a responsive web design is challenging because of the nature of its flexible or ...
S. Kang, Debra Satterfield
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The Semiotics of Visual Identity
The American Journal of Semiotics, 2019Visual identity systems allow a visual object to stand for, and provide suggestive expression of, a host. The primary graphic element in a visual identity system is the logo. In three sections, this article explores inportant semiotic mechanisms by which
S. Skaggs
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Storied Lives on Instagram: Factors Associated With the Need for Personal-Visual Identity
Visual Communication Quarterly, 2018This research explores how sharing photos on social networking sites contributes to an individual's identity expression. A mixed-methods survey was conducted with Instagram users to understand how they frame, annotate, and share their lives with others ...
Nicole H. O’Donnell
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An Introduction to Visual Culture
, 2023This is a wide-ranging and stimulating introduction to the history and theory of visual culture from painting to the computer and television screen. It will prove indispensable to students of art and art history as well as students of cultural studies ...
N. Mirzoeff
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2023
This document is developed as part of Work Package 7, Task 7.6 of BEST-Storage project, focusing on the overall branding of the project. It highlights the key materials created to ensure the successful attainment of project objectives in terms of dissemination, communication, and visual harmonization.
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This document is developed as part of Work Package 7, Task 7.6 of BEST-Storage project, focusing on the overall branding of the project. It highlights the key materials created to ensure the successful attainment of project objectives in terms of dissemination, communication, and visual harmonization.
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Biomorphic visual identity of a brand and its effects: a holistic perspective
, 2021V. Vinitha, Deepak S. Kumar, K. Purani
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