Results 41 to 50 of about 37,776 (307)

Measurement of Discount Ratio Based on Difference between Annual WTP and Life WTP

open access: yesINFRASTRUCTURE PLANNING REVIEW, 2007
This study paid attention to the difference of WTP (Willingness to Pay) by the difference of payment unit in CVM (Contingent Valuation Method), and measured the discount ratio which was based on difference between the Annual WTP and the Life WTP, by applying the discount function which was discussed well in behavioral economics as psychological ...
YAMADA, Akihiro, OHNO, Eiji
openaire   +2 more sources

Regional Differences in U.S. Consumer Preferences for Native Woody Shrubs With Varying Aesthetic Characteristics

open access: yesAgribusiness, EarlyView.
ABSTRACT Native plants offer a variety of aesthetic (e.g., fall colour, fruit, flowers) and functional benefits (e.g., pollinator friendly, wildlife friendly, water management). How these benefits influence consumer choice and perceived value of native versus introduced plants is not well understood.
Alicia Rihn   +3 more
wiley   +1 more source

A Comparison of the Impacts of Aspects of Prospect Theory on WTP/WTAEstimated in Preference and WTP/WTA Space

open access: yesEuropean Journal of Transport and Infrastructure Research, 2010
The importance of willingness to pay (WTP) and its counterpart willingness to accept (WTA), in the evaluation of policy measures has led to a constant stream of research examining survey methods and model specifications seeking to capture and explain the concept of marginal rates of substitution as much as possible.
Rose J. M., Masiero L.
openaire   +3 more sources

Swedish Consumers' Willingness‐to‐Pay for Plant‐Based Proteins in Pasta Sauce: Preferences and Policy Scenarios

open access: yesAgribusiness, EarlyView.
ABSTRACT This paper explores Swedish consumers' protein preferences by estimating the willingness‐to‐pay (WTP) for minced meat and plant‐based proteins in pasta sauce from an in‐store experiment (n = 206) and an online discrete choice experiment (n = 517). On average, the WTP was highest for minced meat.
Emilia Mattsson   +3 more
wiley   +1 more source

Consumers' Willingness to Pay a Premium for Climate‐Friendly Food Production: The Role of Production Method Information and Social Norms

open access: yesAgribusiness, EarlyView.
ABSTRACT This study examines whether information about production methods and social norms can increase consumers' willingness to pay (WTP) a price premium for food produced using climate‐friendly farming methods. A randomized survey experiment was conducted with 1568 respondents across Denmark, Lithuania, and Spain, who were assigned to one of four ...
Kassa Tarekegn Erekalo   +5 more
wiley   +1 more source

Video and Text‐Based Supplemental Health Information and Consumer Willingness to Pay for Nutrient‐Enhanced Eggs

open access: yesAgribusiness, EarlyView.
ABSTRACT Nutritional information is very important in the food choices of consumers. However, when they are too scientific or technical, they have the potential to confuse consumers, resulting in information asymmetry and dissuading them from making beneficial choices.
Edeoba W. Edobor   +3 more
wiley   +1 more source

An alternative approach for eliciting willingness-to-pay [PDF]

open access: yesJudgment and Decision Making, 2007
Open-ended methods that elicit willingness-to-pay (WTP) in terms of absolute dollars often result in high rates of questionable and highly skewed responses, insensitivity to changes in health state, and raise an ethical issue related to its association ...
Laura J. Damschroder   +3 more
doaj  

Conceptualization of WTP-answers.

open access: yes, 2019
Conceptualization of WTP-answers.
Ulrich J. Frey (5628794)   +1 more
core   +1 more source

Too Complex to Choose? The Role of Heuristics in Shaping Farmers' Willingness to Pay for Income Stabilization Tool in Italy

open access: yesAgribusiness, EarlyView.
ABSTRACT European agriculture is increasingly exposed to economic instability driven by extreme weather events, market volatility, and geopolitical tensions. To manage these growing risks, farmers are encouraged to adopt innovative risk management strategies such as the Income Stabilization Tool (IST), which offers protection against severe income ...
Alice Stiletto   +5 more
wiley   +1 more source

WTP for HI questions.

open access: yes, 2018
WTP for HI questions.
Joseph Kamara (5227343)   +1 more
core   +1 more source

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