Results 101 to 110 of about 2,445,596 (390)

Advertising and Conspicuous Consumption [PDF]

open access: yes, 2005
The paper formalizes the intuition that brands are consumed for image reasons and that advertising creates a brand’s image. The key idea is that advertising informs the public of brand names and creates the possibility of conspicuous consumption by ...
Krähmer, Daniel
core   +2 more sources

Human values in advertising and it's role in positive motivation.

open access: yesJournal of Architecture, Art & Humanistic Science, 2017
یعد الإعلان نمط من أنماط الإتصال التنموی, وأداة لتحقیق التغیر المطلوب بما یتفق مع طبیعة المرحلة التی تمر بها المجتمعات. فالإعلان لایسعى إلى تحقیق مخرجات مادیة أو تجاریة بقدر ما یسعى إلى تحقیق التغیر الإیجابی, ولم تعد فاعلیة الإعلان تقاس بمدى مایحققه من ...
Abeer Abdo, Lina Atef, Manar Yahia
doaj   +1 more source

A Solution‐Based Deposition Method Enabling Pigment Blue Edible Electrochemical Transistors

open access: yesAdvanced Science, EarlyView.
A novel solution‐based method is presented to produce Copper Phthalocyanine fibrous films displaying effective ion permeability and enhanced transconductance in electrolyte‐gated transistors architectures. Using these films, the first instance of a fully edible electrolyte‐gated transistor with volumetric capacitance, targeting in‐body applications, is
Alessandro Luzio   +10 more
wiley   +1 more source

Nucleotides as an Anti‐Aging Supplementation in Older Adults: A Randomized Controlled Trial (TALENTs study)

open access: yesAdvanced Science, EarlyView.
The TALENTs randomized controlled trial evaluates the potential of nucleotides supplementation as an anti‐aging intervention in older adults. After 19 weeks, nucleotides supplementation significantly reduces DNA methylation age, suggesting a delay in epigenetic aging, and improves insulin sensitivity without severe adverse events.
Shuyue Wang   +9 more
wiley   +1 more source

The Challenges Native Advertising Poses: Exploring Potential Federal Trade Commission Responses and Identifying Research Needs

open access: yesJournal of Public Policy & Marketing JPP&M, 2018
Native advertising is a new form of online advertising that appears in many settings, such as blogs, social media, and entertainment and news publications. Native ads typically blend with their surrounding context, stem from sources or placements that do
C. Campbell, Pamela E. Grimm
semanticscholar   +1 more source

VOx‐Based Non‐Volatile Radio‐Frequency Switches for Reconfigurable Filter

open access: yesAdvanced Science, EarlyView.
Vanadium oxide‐based memristor devices achieve high performance for next‐generation non‐volatile memory and RF switches. These devices demonstrate a cutoff frequency of ≈4.5 THz, low insertion loss (<0.46 dB), and high isolation (>20 dB) from 0.1 to 20 GHz with stable operation extended to 67 GHz.
Dabin Seo   +6 more
wiley   +1 more source

Advertising and Collusion in Retail Markets [PDF]

open access: yes
We consider non-price advertising by retail firms that are privately informed as to their respective production costs. We first analyze a static model.
Gea Myoung Lee, Kyle Bagwell
core  

The effect of screen advertising on children's dietary intake: A systematic review and meta‐analysis

open access: yesObesity Reviews, 2018
Evidence indicates that screen advertising for unhealthy food results in significant increases in dietary intake among children. This review was undertaken with the main aim of estimating the quantitative effect of screen advertising in experimental and ...
S. Russell, H. Croker, R. Viner
semanticscholar   +1 more source

Collapsing the Bottleneck by Interfacial Effect of Ni/CeO2 for Long‐Term Hydrogen Production using Waste Alkaline Water in Practical‐Scale Anion Exchange Membrane Water Electrolyzer

open access: yesAdvanced Science, EarlyView.
The practical scale of AEMWE is achieved using waste alkaline water and non‐precious metals for electrolytes and electrocatalysts. Electrocatalysts incorporating Ni with CeO₂ demonstrate EMSI effects, boosting both performance and durability. The AEMWE system, with an active area of 64 cm2, undergoes a 2000‐h durability test, resulting in a low ...
Nam In Kim   +16 more
wiley   +1 more source

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