Results 281 to 290 of about 317,214 (306)

Advertising vs sales promotion: a brand management perspective

Journal of Product and Brand Management, 2000
exaly  

Exclusive management services to oversee all operations relating to the advertising, promotion, manufacturing, sale, marketing, distribution and exploitation of abdominal fitness patented products under the 'Torso Tiger' trademark.

2000
openaire   +1 more source

Exclusive license to use and sublicense the 'Biglari' trade names and trademarks to provide, advertise and promote investment, franchising, financial, restaurant franchising, hospitality, hotel management, insurance, restaurant, retail and real estate services and apparel.

2013
openaire   +1 more source

Nonexclusive license to use the 'Vitrea 2' trademarks to market, distribute, copy, advertise, promote and sublicense a 3D workstation software integrated with licensee's software product, to manage medical images.

2004
openaire   +1 more source

Amendment to exclusive license to use and sublicense the 'Planet Hollywood' trademarks and trade names to identify, manage, operate, advertise and promote a resort and casino complex in Las Vegas, Nevada, time share premises, and other sites.

2007
openaire   +1 more source

Exclusive proprietary information, software and trademark license to sell, advertise and promote a co-branded product combining licensee's web-based applications and media databases with licensor's content and distribution services to create a service to collect, manage, and distribute media relations information, including press releases, and for licensee's Public Relations media contact management service for public relations professionals.

2005
openaire   +1 more source

Role of Advertising and Promotion in Brand Equity Creation

Journal of Promotion Management, 2015
exaly  

Nonexclusive license to use the 'KnowledgeWorks' trademark to produce, promote, advertise, and sell printed goods and materials, and to provide content management, content processing, and printing services, such as keyboarding, data conversion, editorial production or composition services, for export sales from India.

2003
openaire   +1 more source

Exclusive license to use the 'Ken Blanchard' name for the licensee's Grand Canyon University College of Business which offers accounting, business, finance, management, and marketing courses, but excluding computer information systems classes, and to advertise and promote the school.

2008
openaire   +1 more source