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Influence of brand signature, brand awareness, brand attitude, brand reputation on hotel industry’s brand performance [PDF]
This paper develops a multi-disciplinary measure of the brand signature construct by means of literature review and primary data analysis. This study explains that brand signature involves (i) endorsement of consistent consumer attitude toward diffusion of a brand name and brand logo (consists of typeface, design, and color); (ii) the expression and ...
Pantea Foroudi
exaly +2 more sources
Preparation of the Essential Oil from Artemisia Argyi Grown in Qichun, China and its application in Antibacterial effection [PDF]
To evaluate the antibacterial activity and chemical constituents of the essential oil from the artemisia argyi grown in Qichun (China). METHODS: Steam distillation method was used to extract volatile oil from Artemisia argyi.
Hu Hui +5 more
doaj +1 more source
This study aimed to explore the physiological activity of phosphorylated soybean polypeptide chelated calcium (PSPCC) and improve its calcium chelation capacity.
Ziwei LIAO +6 more
doaj +1 more source
The yield of total alkaloids from Artemisia argyi leaves was used as the index, and the optimal range conditions of solid-liquid ratio, compound enzyme addition amount, enzymolysis time, enzymolysis pH, ultrasonic time, ultrasonic power, ethanol ...
Yang CHEN +5 more
doaj +1 more source
Molecular profiling to characterize the effects of environmental exposures is important from the human health and performance as well as the occupational medicine perspective in space exploration.
Sudipto K. Chakrabortty +11 more
doaj +1 more source
Авторские платформы — главный тренд в развитии социальных сетей
В рамках статьи рассматриваются данные регулярного исследования активной аудитории социальных сетей в России за октябрь 2020 г. В исследование включены данные по социальным сетям «ВКонтакте», Instagram, «Одноклассники», Facebook, YouTube, Twitter, TikTok,
Василий Анатольевич Черный +1 more
doaj +1 more source
Background Initial prostate biopsy often fails to identify prostate cancer resulting in patient anxiety, especially when clinical features such as prostate specific antigen (PSA) remain elevated, leading to the need for repeat biopsies.
James McKiernan +8 more
doaj +1 more source
A SARS-CoV-2 antigen rapid diagnostic test for resource limited settings
Severe Acute Respiratory Syndrome Coronavirus 2 (SARS-CoV-2) is the causative agent of COVID-19 disease. RT-qPCR has been the primary method of diagnosis; however, the required infrastructure is lacking in many developing countries and the virus has ...
Erica Frew +8 more
doaj +1 more source
ObjectiveLactobacillus paragasseri SBT2055 (LG2055) has been reported to show immunostimulating effects. This study aimed to investigate the effects of LG2055 on the subjective symptoms of the physical condition in healthy adults.Materials and methodsIn ...
Eiji Kobatake +5 more
doaj +1 more source
Natural Nrf2 Activators from Juices, Wines, Coffee, and Cocoa
Juices, wine, coffee, and cocoa are rich sources of natural polyphenolic compounds that have potent antioxidant activities proven by in vitro and in vivo studies. These polyphenolic compounds quench reactive oxygen and nitrogen species (RONS) or reactive
Mallique Qader +4 more
doaj +1 more source

