Results 91 to 100 of about 1,265,245 (285)
Factors determining the avoidance of personalized online advertising. [PDF]
Investment in personalized online advertising increases every year due to its benefits for both businesses and consumers. However, as the amount of this type of advertising increases, its negative consequences are also becoming apparent, including ...
Chaleckaitė, Luka,
core
Abstract Body donor memorial ceremonies are increasingly used in anatomy education to promote respect for donors, ethical awareness, and humanistic values. Evidence on students' perceptions of such ceremonies in Türkiye, however, remains limited. This study examined medical students' reflections on the first body donor memorial ceremony held at Kocaeli
Ayla Tekin +3 more
wiley +1 more source
The Influence of Culture on Attitudes Towards Humorous Advertising
Humor has been widely used in advertising in recent decades. Various studies found that humor could significantly improve advertising performance. However, most of these studies were conducted in a Eastern context and did not consider cultural factors ...
Yi Wang +4 more
doaj +1 more source
An Exploratory Study for Perceived Advertising Value in the Relationship Between Irritation and Advertising Avoidance on the Mobile Social Platforms [PDF]
This study delves deeply into advertising avoidance research and redefines the uses and gratifications theory (U&G) as divided into (a) convenience U&G, (b) content U&G, and (c) social U&G to conduct an approach to alleviate the degree of advertising ...
Nan An +5 more
core +1 more source
Associating cognitive abilities with naturalistic search behavior
Abstract Differences in cognitive abilities affect search behaviors, but this has mostly been observed in laboratory experiments. There is limited research on how users search for information in real‐world, naturalistic settings and how real‐world search behaviors relate to cognitive abilities.
Tung Vuong +2 more
wiley +1 more source
Do intrusive in-app ads in branded mobile applications influence Gen Z users' behavioural responses?
Branded apps have emerged as an important component of contemporary mobile marketing strategies, enabling organizations to strengthen customer engagement, enhance user experiences, and cultivate long-term brand loyalty. While mobile apps often rely on in-
Chetana Balakrishna Maddodi +1 more
doaj +1 more source
An RSSI-Based Low-Power Vehicle-Approach Detection Technique to Alert a Pedestrian
Information about an approaching vehicle is helpful for pedestrians to avoid traffic accidents while most of the past studies related to collision avoidance systems have focused on alerting drivers and controlling vehicles.
Yoshito Watanabe, Yozo Shoji
doaj +1 more source
Research on Internet Users Avoidance of Advertisements and the Relating Factors
[[abstract]]Internet advertising grows rapidly in the recent decade. However it’s Click Through Rate seems to decrease. Part of the reason is because the media like Internet provides users higher interaction and independency, which allows users take ...
Hau-kai Yen
core
Emotion Regulation Difficulties in Autism‐PTSD Co‐Occurrence
ABSTRACT Autistic individuals face an increased risk of experiencing traumatic events and of being significantly affected by them, whether these events are life‐threatening or social in nature. Emotion regulation (ER) difficulties are central to both conditions, yet their role in this neuropsychiatric co‐occurrence remains under‐researched.
Eldar Fayena +6 more
wiley +1 more source
Questvertising as a new format of interactive advertising
Ad avoidance is one of the most persistent challenges in online advertising, with users increasingly employing ad-blocking software or developing habitual strategies to ignore marketing content. One promising solution is to shift from passive advertising
Dariusz Dolinski, Tomasz Grzyb
doaj +1 more source

