Results 71 to 80 of about 46,951 (284)

ANALISIS ADOPSI SITUS AIRBNB MENGGUNAKAN TECHNOLOGY ACCEPTANCE MODEL (TAM)

Almana: Jurnal Manajemen dan Bisnis, 2019
Penelitian ini merupakan penelitian kuantitatif dengan analisis data deskriptif dan kausal. Responden yang diteliti dalam penelitian ini berjumlah 407 pengguna situs Airbnb yang diperoleh dengan teknik sampling purposive.
Aulia Shalmaa Putri Renadie, Osa Omar Sharif   +1 more
doaj   +1 more source

Visitors’ motivation for staying in Airbnb accommodation evidence from South Africa

Journal of Applied Sciences in Travel and Hospitality, 2023
The Airbnb industry contributes significantly to the broader accommodation sector. Thus Airbnb is an alternative and creative accommodation option.
Sebolelo Catherine Jiane, Nicola Wakelin-Theron   +1 more
doaj   +1 more source

When do Words Matter? Understanding the Impact of Lexical Choice on Audience Perception using Individual Treatment Effect Estimation

, 2018
Studies across many disciplines have shown that lexical choice can affect audience perception. For example, how users describe themselves in a social media profile can affect their perceived socio-economic status.
Culotta, Aron, Wang, Zhao
core   +1 more source

How digital platforms affect local entrepreneurial activities: Evidence from the staggered entry of craigslist

Strategic Entrepreneurship Journal, EarlyView.
Abstract Research Summary Access to markets is critical for entrepreneurial success, yet many face significant barriers. This study argues that digital platforms functioning as peer‐to‐peer marketplaces can facilitate entrepreneurial activity by improving market access for new ventures.
Daehyun Kim, Yongwook Paik, Namil Kim
wiley   +1 more source

Economia colaborativa e destinos turísticos urbanos

Revista Brasileira de Pesquisa em Turismo, 2020
O estudo centra-se na expressão espacial da Airbnb e nos anúncios contidos na plataforma para investigar a interrelação entre a distribuição espacial da oferta Airbnb e a dinâmica urbano-turística de Curitiba.
Yure Sousa Lobo
doaj   +1 more source

Marketing Teaching Innovation in the Internet Age: Evidence from AIRBNB Website [PDF]

, 2021
Yang Zhou, Xiao Jing Li, Chen Yang, Zhe Yang   +3 more
openalex   +1 more source

Do digital platforms create entrepreneurial opportunities? Evidence from marginal areas

Strategic Entrepreneurship Journal, EarlyView.
Abstract Research Summary This article enters the debate on the effects of digital platforms on entrepreneurial opportunities by estimating whether the entry of a home‐sharing platform shapes entrepreneurial decisions in marginal areas. We add a novel perspective to the literature, as we contend that when economic conditions are unfavorable, digital ...
Francesco Luigi Milone, Emilio Paolucci, Elisabetta Raguseo   +2 more
wiley   +1 more source

Muğla’da Airbnb İlanlarının Coğrafi Boyutları ve Mekânsal Özellikleri

Coğrafi Bilimler Dergisi
This study examines the spatial characteristics of short-term accommodation on the Airbnb platform in Muğla province. Airbnb has recently been the subject of increased discussion in Turkey, followed by the introduction of new regulations on short-term ...
Volkan Zoğal, Gözde Emekli
doaj   +1 more source

What entrepreneurial decisions enable the breeding of digital platform unicorns?

Strategic Entrepreneurship Journal, EarlyView.
Abstract Research Summary Digital platforms have revolutionized business sectors; however, despite their significant success, platform unicorns remain rare. While extensive research exists on digital platform growth, it is uncertain what entrepreneurial decisions achieve unicorn status.
Sea Matilda Bez, Isabel Narbón‐Perpiñá, Asta Pundziene, Rima Sermontyte‐Baniule   +3 more
wiley   +1 more source

Gender and the Sharing Economy [PDF]

, 2016
While the sharing economy has been celebrated as a flexible alternative to traditional employment for those with family responsibilities, especially women, it presents challenges for gender equality.
Schoenbaum, Naomi
core   +2 more sources