Results 91 to 100 of about 121,918 (314)
ABSTRACT The role of intellectual property (IP) in promoting or hindering sustainable innovation now forms a topical issue in innovation management. Its role in the sustainable business model remains imperfectly understood however, creating a simplified view of IP in relation to corporate sustainable development. Hence, this study sought to examine how
Sarah van Santen
wiley +1 more source
ABSTRACT This research develops and empirically validates the Community‐Oriented Marketing Approach (COMA), a 20‐item multidimensional scale designed to measure prosumer perceptions within participatory market systems. COMA conceptualizes prosumers as active co‐value creators and institutional agents, driving sustainable market governance.
Alpaslan Kelleci, Oguzhan Essiz
wiley +1 more source
RESULTS OF TWO DECADES OF RESEARCH WORK ON STABILISATION AND AGRICULTURAL REVALUATION OF AN APPROPRIATED LANDSLIDE [PDF]
Starting with 1976, a totally unproductive piece of land located in the Chinteni Valley, Cluj County, severely degraded by landslides, was used as an experimental field in order to study the actual possibilities of agricultural reinstatement of these ...
V BUDIU +6 more
doaj
The article presents an anthropological perspective on the selection, transformation and invention of Slovenian popular musical forms among the Slovenian expatriate community in Argentina.
Nadia Molek
doaj +1 more source
Kulturel appropriation er et begreb, der typisk anvendes indenfor virksomhedskommunikation, interkulturel kommunikation og interpersonel kommunikation. På trods af, at kulturel appropriation har tiltrukket sig stigende offentlig opmærksomhed de seneste ...
Ravn Adriansen, Elisabeth +1 more
core +1 more source
ABSTRACT Grounded in ambivalence theories, this research examined factors shaping consumer ambivalence toward AI‐generated content and investigated differences between commercial and noncommercial contexts. As a preliminary study, sentiment analysis of Reddit data using a support vector machine (SVM) revealed that most consumer sentiment toward AI ...
Garim Lee +3 more
wiley +1 more source
The Role of Appropriation in Locke's Account of Persons and Personal Identity
According to Locke, appropriation is a precondition for moral responsibility and thus we can expect that it plays a distinctive role in his theory.
Ruth Boeker
doaj +1 more source
Inclusive or Inauthentic? Consumer Scepticism Towards LGBTQ‐Themed Cause‐Related Marketing
ABSTRACT Cause‐related marketing (CRM) is widely used to signal corporate social responsibility and engage ethically motivated consumers, yet its effectiveness remains contested in identity‐sensitive domains such as LGBTQ inclusion. Drawing on Social Identity Theory and Attribution Theory, this research examines how LGBTQ cause identification ...
Wilson N. Ndasi
wiley +1 more source
A Marxian model of technology appropriation
This paper explores the philosophical roots of appropriation within Marx's theories and socio-cultural studies in an attempt to seek common ground among existing theories of technology appropriation in IS research.
Delaney, Patrick +2 more
core
Investigating the appropriation of graphical calculators by mathematics students [PDF]
The primary aim of this researchis to investigate students' use of graphical calculators for high school mathematics. I see appropriation of the technology to be central to this and therefore I discuss the term appropriation and outline the definition ...
Sheryn, Sarah Louise
core

