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Argument Strength is in the Eye of the Beholder: Audience Effects in Persuasion [PDF]
Conference of the European Chapter of the Association for Computational Linguistics, 2017 Americans spend about a third of their time online, with many participating in online conversations on social and political issues. We hypothesize that social media arguments on such issues may be more engaging and persuasive than traditional media ...
S. Lukin +3 more
semanticscholar +1 more source
Experimental manipulation of mixed-species flocks reveals heterospecific audience effects on calling
Animal Behaviour, 2020 Animal signallers are subject to audience effects when they alter communication due to changes in the presence or characteristics of receivers. Studies aimed at understanding audience effects have typically examined effects of conspecific audiences on ...
B. Coppinger +4 more
semanticscholar +1 more source
The Development of Hierarchy of Effects Model in Advertising
International Research Journal of Business Studies, 2012 This paper aims to review the hierarchy of effects models in adverti-sing, especially the well-known model, AIDA (Attention, Interest, De-sire, and Action).
Bambang Sukma Wijaya
doaj +3 more sources
Frontiers in Psychology, 2019 We examine how people remember stories about climate change and how they communicate these stories to others. Drawing on theories of reconstructive memory and cultural theory, we assume that recollection is systematically affected by an individual’s ...
Gisela Böhm +4 more
doaj +1 more source
Familiarity and Audience Effects on Giving: A Functional Magnetic Resonance Imaging Study
Journal of Cognitive Neuroscience, 2020 Giving is often characterized by the conflicting decision to give up something of value to benefit others. Recent evidence indicated that giving is highly context-dependent. To unravel the neural correlates of social context, in this study, young adults (
Suzanne van de Groep +2 more
semanticscholar +1 more source
Audience effects and other-regarding preferences against corruption: Experimental evidence
, 2020 We report results from an experiment in which two firms compete for a public project by submitting offers of quality and bribery to a public official. We study the impact of audience effects (transparency) and other regarding preferences (accountability)
A. García‐Gallego +3 more
semanticscholar +1 more source
Audience effects in the Atlantic molly (Poecilia mexicana)-prudent male mate choice in response to perceived sperm competition risk? [PDF]
, 2009 Background Multidirectional interactions in social (or communication) networks can have a profound effect on mate choice behavior. For example, Poecilia mexicana males show weaker expression of mating preferences when being observed by an audience male ...
Tiedemann, Ralph +20 more
core +1 more source
Revista de Artes Marciales Asiáticas, 2020 During COVID-19, athletes have been forced to compete in the absence of audience. Athletic and cognitive performance have been shown to be both incremented and decremented when competing either with or without audience, something that has been termed ...
Tony Blomqvist Mickelsson, Vince Shaw
doaj +1 more source
Journal of Communications, 2023 The media portray various social groups stereotypically, and studying the effects of these portrayals on prejudice is paramount. Yet, audience selectivity—inherent within today’s high-choice media environments—has largely been disregarded.
F. Arendt
semanticscholar +1 more source
Audience research and social media data : Opportunities and challenges [PDF]
, 2015 The widespread adoption of social media platforms and other information and communication technology innovations not only pose new challenges for audience researchers but also provide exciting opportunities to re-invigorate audience research as an ...
Voss, Alexander +2 more
core +2 more sources