Results 211 to 220 of about 25,404 (300)
Sustainability signaling through PR gifting to social media influencers: A brand perspective
Family and Consumer Sciences Research Journal, Volume 54, Issue 4, June 2026.Abstract This study examines how fashion brands' PR package gifting to social media influencers shapes consumer perceptions of sustainability. Guided by Consumer Culture Theory, it analyzes TikTok unboxing videos and 34,000+ comments using netnography. Findings show that gifting is driven by aesthetics and relationships, while sustainability discussion
Ting Chi +3 more
wiley +1 more source
A review of AI-based business lead generation: Scrapus as a case study. [PDF]
Front Artif IntellKaplan A, Seker SE, Yoruk R.
europepmc +1 more source
How to Conduct a Multi‐Domain Systematic (Literature) Review? Guidelines Using The Lotus Protocol
Psychology &Marketing, Volume 43, Issue 6, Page 1297-1326, June 2026.ABSTRACT Complex challenges increasingly demand multidisciplinary research across intersecting knowledge domains. However, existing systematic (literature) review protocols offer limited guidance and tend to confine scholars to single‐domain or single‐intersection reviews.
Bart J. A. van Bueren +6 more
wiley +1 more source
The Breast to Bone (B2B) Cohort Study to Prevent, Detect and Improve Treatment of Metastatic Disease: Baseline Assessment, Description and Progress. [PDF]
Int J Environ Res Public HealthBrockton NT +6 more
europepmc +1 more source
A Survey of Greek Agricultural E-Markets
The role that information technology plays in today’s business activities has led to an increase in firms using and/or deploying e-markets online. This development undoubtedly affects the agri-food sector, since a large number of agricultural firms are ...
Palavitsinis, N. +4 more
core
Managerial and Decision Economics, Volume 47, Issue 4, Page 863-879, June 2026.ABSTRACT Exchanges in franchise systems are embedded in the level of trust that exists in franchisee–franchisor relationships. Although trust is essential in business relationships, it can unfold a negative side effect on the appreciation of exchange in these relationships as hidden costs of trust.
Matthias Glaser +2 more
wiley +1 more source
The relevance of lead prioritization: a B2B lead scoring model based on machine learning. [PDF]
Front Artif IntellGonzález-Flores L +2 more
europepmc +1 more source
Recent Advances and Perspectives in Carbonization of Waste PET Plastics
Small Structures, Volume 7, Issue 6, June 2026.This review systematically summarizes the state‐of‐the‐art research progress in preparing high‐performance carbon nanomaterials using waste PET as precursors, highlights its key characteristics as a carbon source, and carbonization strategies, key factors, and mechanisms, and discusses potential applications of waste PET‐derived carbon materials ...
Yu Zhang +7 more
wiley +1 more source
Health technology in Nigeria: What are Nigerian startups working on? [PDF]
Innov PharmTanimojo JO +6 more
europepmc +1 more source
Nutrition Bulletin, Volume 51, Issue 2, Page 200-212, June 2026.ABSTRACT Tackling food insecurity and food waste are two interrelated and complex policy challenges. Innovations in food retail termed ‘social supermarkets’ (SSMs) could provide a solution, utilising surplus produce from mainstream food retailers, which are then traded at reduced prices.
Claire O'Malley +10 more
wiley +1 more source