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Learning, communication, and the bullwhip effect

Journal of Operations Management, 2005
AbstractWe investigate the effect of learning and communication on the bullwhip effect in supply chains. Using the beer distribution game in a controlled laboratory setting, we test four behavioral hypotheses – bounded rationality, experiential learning, systems learning, and organizational learning – by systematically manipulating training and ...
Diana Yan Wu, Elena Katok
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A Fuzzy Approach to Taming the Bullwhip Effect

2002
We consider a series of companies in a supply chain, each of which orders from its immediate upstream collaborators. Usually, the retailer’s order do not coincide with the actual retail sales. The bullwhip effect refers to the phenomenon where orders to the supplier tend to have larger variance than sales to the buyer (i.e.
Christer Carlsson, Robert Fullér
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Revision of the Bullwhip Effect

2008
A supply chain is composed of all the stakeholders and processes involved in satisfying consumer demand: wholesaler, retailer, warehousing, transport and so on. A classic method to understand the internal workings of a supply chain is the much-used beer distribution game that came out of MIT during the sixties.
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THE BULLWHIP EFFECT IN SUPPLY CHAIN [PDF]

open access: possibleAdvanced Logistic Systems, 2009
In a supply chain the variability of the orders received by the supplier can be greater than the demand variability. This phenomenon is named bullwhip effect. Some researchers are quantified the bullwhip by measuring the differences between observed variances in the different stages of the supply chain.
Janusz Grabara, Marta Starostka-Patyk
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The bullwhip effect in supply chains

IEEE Engineering Management Review, 2015
The bullwhip effect occurs when the demand order variabilities in the supply chain are amplified as they moved up the supply chain. Distorted information from one end of a supply chain to the other can lead to tremendous inefficiencies. Companies can effectively counteract the bullwhip effect by thoroughly understanding its underlying causes.
Hau L. Lee   +2 more
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Distortional Bullwhip Effects on carriers

Transportation Research Part E: Logistics and Transportation Review, 2009
Abstract This paper analyzes the Bullwhip Effect (BWE) problem from the (carriers’) viewpoint. The analysis explores how retailer’s limited capability to forecast end-customer demand and their sub-optimal replenishment policies distort service demand signals to carriers. The consequent unnecessary increases in carriers’ capacity costs and operational
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Modeling and Measuring the Bullwhip Effect

2016
The bullwhip effect is a phenomenon commonly observed in industry. It describes how the distortion of demand information in a supply chain amplifies demand variance as it moves from consumption point up the supply chain to layers of suppliers. The bullwhip effect has been a subject of intensive research activities.
Li Chen, Hau L. Lee
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The impact of forecasting on the bullwhip effect [PDF]

open access: possible, 2006
There has been strong empirical evidence that demand variability increases as one moves up the supply chain (from the retailer to the raw materials supplier), a phenomenon called bullwhip effect. This paper examines the bullwhip effect and in particular one of its main causes, demand forecasting.
Stamatopoulos, I   +2 more
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The Bullwhip Effect: Refined and Redefined

2014
The bullwhip effect has usually been explored between inter-organisational stocking levels. Recently, it has also been explored within intra-organisational stocking levels. A still broader descriptive framework is however missing, one that positions the bullwhip effect construct in intra- and inter-organisational, as well as intra- and inter-channel ...
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The Bullwhip Effect and Stock Returns

Production and Operations Management
The bullwhip effect (BWE) is an important phenomenon in the operations and supply chain management field. Although it is commonly accepted that the BWE is widespread and can have a significant adverse impact on financial performance, there is surprisingly limited objective evidence on the financial consequences of the BWE.
Vinod Singhal, Jing Wu
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