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Estimating the price range and the effect of price bundling strategies

open access: yesEuropean Journal of Management and Business Economics, 2019
PurposeThe purpose of this paper is to investigate and identify the price sensitivity of consumers of three- and five-star hotels and to determine the impact of bundling strategies on consumers’ price sensitivity.Design/methodology/approachTo calculate price sensitivity, authors apply the van Westendorp’s price sensitivity meter (PSM).
Sérgio Dominique-Ferreira   +1 more
openaire   +2 more sources

SAĞLIK İŞLETMELERİNDE PAKET İŞLEM FİYAT UYGULAMASININ HEDEF MALİYETLEME YÖNTEMİ VE STRATEJİK PAZARLAMA MUHASEBESİ AÇISINDAN DEĞERLENDİRİLMESİ VE ÖZEL X DİYALİZ MERKEZİNDE BİR UYGULAMA

open access: yesSosyal Ekonomik Araştırmalar Dergisi, 2013
Son yıllarda ülkemizde yaşanan sağlık politikaları konusundaki yenilik ve değişimler sağlık işletmelerini maliyet odaklı çalışmaya zorlamaktadır. 2007 yılında Sosyal Güvenlik Kurumlarının (Sosyal Sigortalar Kurumu, Bağ-Kur ve Emekli Sandığı) tek çatı ...
Yunus Ceran, Şefik Özdemir
doaj   +4 more sources

Application of Price Bundling Strategies in Retail Banking in Europe

open access: yes, 2006
Application of price bundling strategies in retail banking in Europe is a report based on an empirical study of price bundling practices in Southern, Central and Northern Europe. The current report defines three core price bundling models that are in one form or another applied by the interviewed banks.
openaire   +1 more source

Catalyzing Health AI by Fixing Payment Systems. [PDF]

open access: yesNEJM AI
Razavian N   +7 more
europepmc   +1 more source

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