The Role of Spirituality and Commercialization in the Formation of the Religious Tourism Destinations Brand with Grounded Theory Approach (Case Study: Holy city of Mashhad) [PDF]
Muṭāli̒āt-i Mudīriyyat-i Gardishgarī, 2020 Religious travels play a significant role in tourism, and the optimal connection between spirituality and commercialization of the brand of religious tourism destinations should be guided by a comprehensive analysis of the stakeholders’ interests.
Ali Pourang +3 more
doaj +1 more source
Importance of Accounting Marketing in Post-Corona era
International Journal of Innovation in Marketing Elements, 2021 Accounting marketing is an interdisciplinary field that focuses on strategic marketing investments through accounting accuracy and efficiency. Accounting marketing actually means marketing in accounting, which means implementing the principles ...
Mahsa Abbas-Alizadeh, Sanaz Samadi
doaj +1 more source
Improvement and implementation of modern strategic management tools on the example of a commercial enterprise of the Kyrgyz Republic [PDF]
E3S Web of Conferences, 2021 This study examines the objective foundations of strategic management as a necessary tool for studying the existing experience of the company, its indicators, as well as subsequent conclusions and justifications for the future chosen development strategy.
Zenina Elena +2 more
doaj +1 more source
The Mediating Role of Accounting Information Systems in Determining MSME Performance
Jurnal Ilmiah Akuntansi, 2023 This study explores the impact of institutions, human resources, finance, and marketing on accounting information systems and their consequential effects on MSME performance in Jembrana Regency. Focused on 126 MSMEs in the culinary sector, initially
Ni Wayan Sri Tresna Egawati +2 more
doaj +1 more source
Economic essence of costs on marketing communications of enterprises
Економіка, управління та адміністрування, 2023 Marketing communications is an important factor in effective strategic management of the enterprise. It becomes even more relevant in the conditions of market relations, developed competition, orientation of the enterprise to the needs of the consumer ...
V.V.
doaj +1 more source
Accounting-Based Brand Scandals and the Implications for Firm-Level Advertising Spending
Studies in Business and Economics, 2021 This study examines strategic firm-level advertising behavior around accounting-based brand scandal events. This analysis is guided by propositions presented in the brand scandal and marketing-finance literatures regarding firm response to brand scandal ...
Sharpe Stacey
doaj +1 more source
The impact of strategic human resources planning on the organizational performance of public shareholding companies in Jordan [PDF]
Problems and Perspectives in Management, 2020 Performance management (PM) is a common practice used by organizations to assess and manage employees’ work. Much of PM research is closely related to management practices.
Shaker Al-Qudah +3 more
doaj +1 more source
SIMAK, 2023 Strategic Management Accounting (SMA) assists companies in expressing strategic goals and identifying strategies owned by competitors. This study aims to determine whether accounting networking and market competition affect strategic management accounting techniques.
Muhammad Hafidz, Nova Novita
openaire +1 more source
Games, 2019 Ransomware is a particular form of cyber-attack in which a victim loses access to either his electronic device or files unless he pays a ransom to criminals. A criminal’s ability to make money from ransomware critically depends on victims believing
Anna Cartwright, Edward Cartwright
doaj +1 more source
Effect of strategic management accounting techniques on market share changes in firms in Tehran Stock Exchange market [PDF]
Problems and Perspectives in Management, 2016 Increasing market share is one of the main challenges of organizations nowadays, in order to guarantee profitability and survival of the organization. Market share index in an indicator of success/failure. The aim of the present study is to investigate the effect of strategic management accounting techniques effect on market share changes in Tehran ...
Behjat Abbasi +1 more
openaire +2 more sources