Results 201 to 210 of about 788 (226)
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THE CHALLENGE OF REVENUE SHARING WITH BUNDLED PRICING: AN APPLICATION TO MUSIC
Economic Inquiry, 2012Although bundling can substantially increase profits relative to standalone pricing, particularly for zero‐marginal‐cost information products, it has one major problem: bundling produces revenue that is not readily attributable to particular pieces of intellectual property, creating a revenue division problem.
BENJAMIN SHILLER, JOEL WALDFOGEL
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Journal of Marketing Research, 2003
The attribute-based approach to study customer choices cannot deal with bundles of heterogeneous components, which are usually drawn from different product categories. The authors develop the comparability-based balance model, which is a unified framework for modeling bundle choices.
Jaihak Chung, Vithala R. Rao
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The attribute-based approach to study customer choices cannot deal with bundles of heterogeneous components, which are usually drawn from different product categories. The authors develop the comparability-based balance model, which is a unified framework for modeling bundle choices.
Jaihak Chung, Vithala R. Rao
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Journal of Comparative Economics, 1998
Abstract The selling of commodities in bundles is a strategy employed by sellers who face buyers with heterogeneous tastes. This paper demonstrates that the bundling of two goods may also be a response to price ceilings, even if both goods are subject to such regulations.
Richard S. Johnston, Zhengkun Zhang
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Abstract The selling of commodities in bundles is a strategy employed by sellers who face buyers with heterogeneous tastes. This paper demonstrates that the bundling of two goods may also be a response to price ceilings, even if both goods are subject to such regulations.
Richard S. Johnston, Zhengkun Zhang
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Application of Price Bundling Strategies in Retail Banking in Europe [PDF]
, 2001 Application of price bundling strategies in retail banking in Europe is a report based on an empirical study of price bundling practices in Southern, Central and Northern Europe. The current report defines three core price bundling models that are in one form or another applied by the interviewed banks.
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Application of Price Bundling Strategies in Retail Banking in Europe
2006Application of price bundling strategies in retail banking in Europe is a report based on an empirical study of price bundling practices in Southern, Central and Northern Europe. The current report defines three core price bundling models that are in one form or another applied by the interviewed banks.
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2022 4th International Conference on Smart Systems and Inventive Technology (ICSSIT), 2022
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Convex Optimization for Bundle Size Pricing Problem
Management Science, 2022Xiaobo Li, Hailong Sun, Chung Piaw Teo
exaly
Large-Scale Bundle-Size Pricing: A Theoretical Analysis
Operations Research, 2021Tarek Abdallah +2 more
exaly
Optimizing mixed bundle pricing strategy: Advance selling and consumer regret
Omega, 2023Guoquan Zhang, Jennifer Shang
exaly
Customized Bundle Pricing for Information Goods: A Nonlinear Mixed-Integer Programming Approach
Management Science, 2008Shin-Yi Wu, Lorin M Hitt
exaly