Results 261 to 270 of about 1,698,109 (299)

The Effectiveness of Business-to-Business Marketing Communications

SSRN Electronic Journal, 2013
This paper would outline the importance of the management of business-to-business marketing communications in today’s challenge environment. Efficient business-to-business marketing communications requires understanding of the business-to-business marketing context.
Bruno Završnik, Damjana Jerman
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Effectiveness of a Business Communication Course

Business and Professional Communication Quarterly, 2014
This study aims to show the effectiveness of a business communication course offered in a business school in India. All students who enrolled for the Master of Business Administration program in the school were considered for the study. The study adapted a pretest and posttest approach to find the effectiveness of the course.
K. Sri Gayathridevi, R. Deepa
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The effectiveness of communication channels in government and business communication

Information Polity, 2017
This study is based on the observation that the theoretical literature examining how government can improve the efficiency of its communication with business audiences has paid only limited attention to the technical (or formal) organization of the communicative process.
Sanina, Anna, Balashov, Aleksey, Rubtcova, Mariia, Satinsky, Daniel M.   +3 more
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The Effect of Business Communication on Employee Performance

Proceeding of International Conference on Business, Economics, Social Sciences, and Humanities, 2023
This study discusses an analysis of effect business communication on employee performance at PT JNE Express Across Nations. Researchers used quantitative methods with data collection techniques by questionnaires. Data quality analysis techniques used validity test methods, reliability tests, while hypothesis testing used simple linear regression ...
Galih Abdul Fatah Maulani, Alfiyah Az Zahra, Nizar Alam Hamdani, Intan Permana   +3 more
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Toward a model of business-to-business marketing communications effects

Industrial Marketing Management, 1997
Abstract Inherent differences between business-to-business marketing and consumer marketing results in important differences in how marketing communications tools are processed and acted on by their targets. A model of business-to-business marketing communications effects should consider these differences and adequately explain both internal ...
David I. Gilliland, Wesley J. Johnston
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PWA AS AN EFFECTIVE MEANS OF BUSINESS COMMUNICATION

SOFT MEASUREMENTS AND COMPUTING, 2022
The article touches upon the actual problem of large time, labor and money costs of business when creating desktop and mobile applications as a means of communication with customers and offers a modern solution in the form of developing a web application based on PWA technology.
M.N. Ivanov, I.E. Stepanov
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Business Communication-Effective Internal Communication and its Role in Operational Performance

International Journal of Information Technology and Management
Effective internal communication is fundamental to organizational success, significantly influencing employee engagement, increasing productivity, and improving overall operational performance. In the contemporary business landscape, transparent, prompt, and organized communication serves as a catalyst for enhancing coordination among departments ...
Neeru Suri, Mohini Jain
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Business Practice Note No. 18: Effective communication

The Structural Engineer, 2018
Jonny Yusuf looks at communication as a professional engineer, offering advice on how we might communicate more effectively.
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Effective Co-Authoring for Business Communication Academicians

The Bulletin of the Association for Business Communication, 1990
Debbie D. DuFrene, Beverly H. Nelson
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BUSINESS ANALYTICS IN IT. VISUALIZATION FOR EFFECTIVE COMMUNICATION

In today's rapidly developing IT world, it is important for a business analyst to possess not only technical skills, but also the ability to effectively operate with complex information. Visualization is an indispensable tool for significantly improving the effectiveness of communication, helping business analysts convey complex concepts in a more ...
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