Results 81 to 90 of about 123,092 (300)
PRINCIPLES OF EFFECTIVE COMMUNICATION AND PERSUASION IN BUSINESS NEGOTIATIONS
In business communication and negotiations communicating sides are trying to convince each other in their views, positions justice. For this purpose using a variety of measures starting with scientifically sound principles, logic diagrams and ending in various appeals, speculations, sophistries. Language persuasiveness is very important the negotiators’
Kestutis Peleckis +3 more
openaire +2 more sources
The Use of Strategic Metaphors in Intercultural Business Communication [PDF]
This paper contends that the use of strategic metaphors can help deliver the effective intercultural business communication necessary for global success.
James Cunningham +1 more
core
U.S. Consumers Sometimes Prefer Seemingly Redundant Labels
ABSTRACT More food products are carrying seemingly redundant labels, which are marketing claims or certifications that reiterate product attributes already conveyed. In this paper, we aim to answer two questions on redundant labels. First, do consumers view redundant labels as deceptive or informative? Second, how do redundant labels affect product and
Jackson Lusk +2 more
wiley +1 more source
ABSTRACT Nutritional information is very important in the food choices of consumers. However, when they are too scientific or technical, they have the potential to confuse consumers, resulting in information asymmetry and dissuading them from making beneficial choices.
Edeoba W. Edobor +3 more
wiley +1 more source
Advertising is determining whether or not this online mass media develops. For that the online mass media can not only write and disseminate information, but also must be able to communicate in the context of business communication.
Gunawan Saleh, Prsetia Rahmad
doaj +1 more source
Business Communication : Developing Leaders for a Networked World
Business Communication: Developing Leaders for a Networked World, by Peter Cardon, puts students at the center of business communication through the author's unique focus on credibility woven throughout the textbook chapters, forward looking vision built
Cardon, Peter W.
core
Effective business communication in the company
Ovaj rad tematizira efektivnu poslovnu komunikaciju u poduzeću kao ključni faktor uspjeha organizacija u današnjem poslovnom okruženju. Komunikacija ima važnu ulogu u ostvarivanju poslovnih ciljeva, izgradnji produktivnih timova, održavanju kvalitetnih ...
Džebić, Alan
core
ABSTRACT Innovation is essential for competitiveness in agribusiness facing dynamic environments. This study examines how market orientation, marketing, relational, and social capabilities influence innovation performance. Using data from 751 Spanish firms and a multi‐method approach that integrates Structural Equation Modeling (PLS‐SEM), Necessary ...
Beatriz Corchuelo Martínez‐Azúa +1 more
wiley +1 more source
Effective communication skills are a prerequisite for succeeding in business. Communication tools and activities connect people within and beyond the organization in order to establish the business’s place in the corporate community and the social ...
The Saylor Foundation
core
Mapping communication management competencies for European practitioners ECOPSI an EU study
This paper and its findings suggest there is little organised life-long learning in public relations and communication management in Europe. Consequently senior communication practitioners believe there are major failings in the capabilities related to ...
Angeles Moreno +3 more
core +1 more source

