Results 181 to 190 of about 7,283 (257)

A Green Consumer‐Based Approach to Advance Branding Strategies in Experiential Consumption Contexts. Insight From the Cruise Industry

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT Growing environmental awareness has intensified demand for sustainability and transparency, especially in cruise tourism, a high‐impact and highly scrutinised service context. This study examines how green consumption values (GCV) shape passengers' perceptions of the credibility of green marketing claims (believability) and, in turn, influence
Marcello Risitano   +3 more
wiley   +1 more source

Prosumers and Sustainable Market Governance: Development of the Community‐Oriented Marketing Approach Scale

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT This research develops and empirically validates the Community‐Oriented Marketing Approach (COMA), a 20‐item multidimensional scale designed to measure prosumer perceptions within participatory market systems. COMA conceptualizes prosumers as active co‐value creators and institutional agents, driving sustainable market governance.
Alpaslan Kelleci, Oguzhan Essiz
wiley   +1 more source

Green Transformational Leadership and Corporate Environmental Performance: An Environmental Innovation Perspective From an Emerging Economy

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT We investigate the relationship of green transformational leadership (GTL) and corporate environmental performance (CEP) as an environmental strategy implementation challenge in Bangladesh's telecommunications industry. Drawing on environmental innovation theory, AMO, and social exchange perspectives, we examine the direct association between ...
Mohammad Nurul Alam   +4 more
wiley   +1 more source

Capital Adequacy, Cost Income Ratio and Performance of Banks in Ghana [PDF]

open access: yesInternational Journal of Academic Research in Business and Social Sciences, 2019
openaire   +1 more source

Environmental Performance and Corporate Innovation: Evidence From Korea's Rapid ESG Institutionalization

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT Environmental performance has become strategically critical as regulators mandate disclosure, investors screen for ESG commitments, and consumers reward sustainable practices. Yet whether environmental performance enhances or constrains corporate innovation capacity remains contested.
Jiyeon Kim, Wooyoung Yang
wiley   +1 more source

Effects of dietary vitamin D supplementation on bone microarchitecture, mineralization, and mechanical properties in Wistar rat animal model. [PDF]

open access: yesSci Rep
Osiak-Wicha C   +9 more
europepmc   +1 more source

Data‐Driven Analysis of Green Logistics Strategies for the Logistics and Transportation Companies: A Bipolar Fuzzy Methodology

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT Global imperatives, such as climate change, environmental concerns, and carbon emissions, make green transformation an inevitability in the logistics sector. Green logistics strategy formulation is an economic choice problem, but it also turns out to be a multicriteria decision‐making (MCDM) process that encompasses the triple bottom line (TBL)
Ömer Faruk Görçün   +2 more
wiley   +1 more source

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