Purpose and Profit: Social and Environmental Marketing for Large Companies in Adverse Scenarios
ABSTRACT This qualitative study explored how large companies use social and environmental marketing to boost results in adverse scenarios, analyzing interviews with marketing managers and public documents. The findings reveal distinct strategies. To attract investors, environmental, social, and governance (ESG) communication is targeted at limited ...
Celso Jacubavicius +4 more
wiley +1 more source
Synthesis and <i>meta</i>-Amination of Pyridines via Multicomponent Cascade Reaction. [PDF]
Francisco TN +7 more
europepmc +1 more source
Charting Resource Efficiency Practices Across European Firms: A Multilevel Analysis
ABSTRACT The circular economy (CE) is a key sustainability paradigm, prompting European Union (EU) organizations and policymakers to move beyond linear production and consumption models. The study aimed to assess the implementation patterns of nine CE activities among EU companies and to explore how the implementation of these CE activities relates to ...
Sofia Gomes +2 more
wiley +1 more source
Bioactive Potential of Wild Plants from Gardunha Mountain: Phytochemical Characterization and Biological Activities. [PDF]
Coimbra A +5 more
europepmc +1 more source
Proteomic, Fatty Acid and Mineral Profiles of PDO Arouquesa and Commercial Crossbred Beefs: A Tool for Certification. [PDF]
Sacarrão-Birrento L +11 more
europepmc +1 more source
Mitochondrial DNA Variation of the Striped Hyena (Hyaena hyaena) in Algeria and Further Insights into the Species' Evolutionary History. [PDF]
Derouiche L +9 more
europepmc +1 more source
Targeted cholangioscopy-guided biopsies through the mesh of biliary metal stents - a challenging diagnosis of perihilar cholangiocarcinoma. [PDF]
Mendes I +6 more
europepmc +1 more source

