From city marketing to city branding
This thesis deals with the theory and practice of city marketing. It describes the transition from city marketing to city branding by identifying the roots of city marketing in general marketing theory, by adapting the concept of corporate-level marketing for the needs of cities and by analysing in depth the components and processes involved in city ...
openaire +1 more source
Abstract This paper highlights the inclusive potential of relational and feminist pedagogic strategies in education, focusing on girls at risk of exclusion. Girls in England are less likely than boys to be suspended or permanently excluded from school, but numbers are increasing.
Juliette Wilson‐Thomas +3 more
wiley +1 more source
Safety and Tolerability of Edoxaban in Filipino Patients With Non-valvular Atrial Fibrillation: A Pilot Post-marketing Surveillance Study. [PDF]
Bernan AP, Santos AGV.
europepmc +1 more source
An Agent-Based Decision Support Model for the Development of E-Services in the Tourist Sector [PDF]
This paper regards cultural heritage as a strategic development tool for urban tourist policy. It highlights the use of e-services as a central instrument in a competitive tourist sector.
Frank Bruinsma +2 more
core +1 more source
Young people's occupational aspirations beyond the aspiration discourse: A sociocultural perspective
Abstract Young people's aspirations have been the focus of many educational, sociological and psychological studies. This paper argues, firstly, that the concept of aspirations holds greater generative potential than suggested by the policy‐oriented ‘aspiration discourse’.
Jelena Popov
wiley +1 more source
Correction: Marketing of Freshwater and Marine Fish Species in Alexandria City, Egypt: Human Health Risk of Specific Metals. [PDF]
Osman KA, Mohamed HHE, Salama MS.
europepmc +1 more source
STOCHASTIC CHOICE ANALYSIS OF TOURISM DESTINATIONS [PDF]
The analysis of tourist destination choice, defined by intra-country administrative units and by product types "coastal/inland and village/city", permits the characterisation of tourist flow behaviour, which is fundamental for public planning and ...
Francisco J. Mas, Juan Luis Nicolau
core
Is the well‐known phrase ‘small is beautiful’ true of small transnational education institutions?
Abstract The purpose of this research is to consider the potential attractiveness of operating a small international branch campus (IBC). Drawing upon resource‐based and legitimacy theories, we examine the strengths, weaknesses, opportunities and threats associated with the business model that is based on having a small institution size.
Stephen Wilkins, Joe Hazzam
wiley +1 more source
Critical Analysis of Fixed-Dose Antibiotic Combinations Sold in Kinshasa-Democratic Republic of the Congo. [PDF]
Mankulu JK +10 more
europepmc +1 more source
Abstract Beneath the Hong Kong government's enthusiasm for recruiting non‐local undergraduates—including students from the Chinese Mainland and other international regions—lies a longstanding gap in understanding the core meanings and drivers shaping the territory's expanding focus on inward international student mobility (ISM).
Fang Gao +3 more
wiley +1 more source

