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The Origin of Territory Marketing
Вестник Российского экономического университета имени Г. В. Плеханова, 2023 Today’s world is subjected to fast and deep changes, which is caused both by global transformations, their local specific features and profiles and wide proliferation of digitalization affecting all spheres of life for individuals, society and whole ...
E. M. Azaryan +3 more
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Increasing the Marketability Potential of Cities
International Journal of Science and Research (IJSR), 2023 Cities promote and brand to attract residents and investors. Planners and officials must adopt these methods. Image matters. Strengthen every asset to boost city perception (residents but also potential residents and visitors). Today, a city's "image" can influence visitors, investors, and even its residents more than its actuality.
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, 2021 Purpose The purpose of this paper is to examine how skateboarding as a community, sport and cultural phenomenon can become integrated into and drive the development, branding and marketing of a city (Malmo).
Book, Karin,, Svanborg Eden, Gustav,
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Does foreign aid reduce income inequality in developing countries?
Ho Chi Minh City Open University Journal of Science - Economics and Business AdministrationIncome inequality has become an increasingly pressing concern within developing economies. Foreign aid, a crucial source of financial assistance, plays a significant role in bridging the wealth gap in these nations.
Bon Van Nguyen +5 more
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Systematic reviews of the evidence on the nature, extent and effects of food marketing to children. A retrospective summary [PDF]
, 2013 A 2009 systematic review of the international evidence on food and beverage marketing to children is the most recent internationally comprehensive review of the evidence base. Its findings are consistent with other independent, rigorous reviews conducted
Caraher, Martin +7 more
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Between city marketing and city (re)branding: a case study of Amsterdam
, 2023 reservedLa presente tesi affronta il tema del city marketing e del city branding illustrandone, come prima cosa, la storia dall’avvento nel XIX secolo fino ai giorni d’oggi.
BREDARIOL, SERENA
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Toponymic commodification and the neoliberal city
Domínios de Lingu@gem, 2021 After being practiced for nearly three decades in the city of São Paulo for privately-owned venues such as cinemas, theaters and, more recently, sports stadiums, the sale of naming rights is being applied to state-owned spaces: in April 2020, the ...
Martin Jayo, Adriana Tavares Lima
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Ho Chi Minh City Open University Journal of Science - Social SciencesThis paper quantitatively predicts the factors that impact English as a Foreign Language (EFL) students’ Writing Competence (WC), examining the multiple-level effects of three independent constructs (Environmental Factors [EF], Personal Beliefs [BL ...
Phe Quang Chu +2 more
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PS-InSAR Analysis of Precursory Deformation Before the September 2018 Naga Landslide, Philippines [PDF]
The International Archives of the Photogrammetry, Remote Sensing and Spatial Information SciencesPersistent Scatterer Interferometry (PSI) has become a crucial remote sensing tool over the past decade for detecting and monitoring ground instabilities across various fields, including infrastructure development, geological hazards, and mining ...
J. B. E. Ricofuerto, N. A. S. Veracruz
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The market for wired city services [PDF]
ACM SIGCAS Computers and Society, 1979 This paper attempts to develop estimates of the amount and pattern of home use that might ensue if home information/computer systems were introduced into the contemporary social system. This discussion is not intended to have technological orientation. The services described are possible, and exist, on a small scale. The problems involved in building a
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