Results 241 to 250 of about 6,704,341 (266)

Toward a conceptual understanding of co-creation in branding

Journal of Business Research, 2022
Sonja Sarasvuo, Anne Rindell
exaly  

Co-Creation

2021
Ishak, Nisrin Alyani, Norhaninah A Gani, Nurisyal Muhamad   +2 more
openaire   +1 more source

Co-creation

2020
  +4 more sources

Critical service logic: making sense of value creation and co-creation

Journal of the Academy of Marketing Science, 2012
Christian Grönroos, Päivi Voima
exaly  

What co-creation? An interactional creation framework and its implications for value creation

Journal of Business Research, 2018
Kerimcan Ozcan, Venkatram Ramaswamy
exaly  

Customer co-creation of travel services: The role of company support and customer satisfaction with the co-creation performance

Tourism Management, 2012
Nicola E Stokburger-Sauer
exaly  

A Systematic Review of Co-Creation and Co-Production: Embarking on the social innovation journey

Public Management Review, 2015
Lars Tummers
exaly  

Innovation and knowledge creation: How are these concepts related?

International Journal of Information Management, 2006
Chun Wei Choo, Silvio Popadiuk
exaly  

The co-creation experience from the customer perspective: its measurement and determinants

Journal of Service Management, 2015
Katrien Verleye
exaly  

Value creation in E-business

Strategic Management Journal, 2001
Raphael Amit, Christoph Zott
exaly