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#ForgiveUsForWeHaveSinned: Conceptual integration theory and political Internet humour [PDF]

open access: yesThe European Journal of Humour Research, 2017
The aim of the paper is to uncover the extent to which different forms of political Internet humour can criticise current political affairs in a developing democracy such as Bosnia and Herzegovina.
Nihada Delibegovic Dzanic   +1 more
doaj   +5 more sources

Black humour processing in the light of the conceptual integration theory and the benign violation theory

open access: yesExELL (Explorations in English Language and Linguistics), 2019
The aim of the paper is to reveal that humour processing is an exertion which requires both, mental and emotional capacities. To prove the point, two theories for humour processing were employed: the conceptual integration theory and the benign violation
Avdagić Kemal
doaj   +6 more sources

Conceptual integration theory and British humour: an analysis of the sitcom Miranda

open access: yesThe European Journal of Humour Research, 2020
Conceptual integration theory (henceforth CIT), aka conceptual blending, was devised by Fauconnier and Turner (2002) as a model for meaning construction and interpretation.
Joanna Jabłońska-Hood
doaj   +2 more sources

Semantic Construction of Internet Neologisms under Conceptual Integration Theory

open access: yesFrontiers in Humanities and Social Sciences, 2023
With the continuous development of modern technology, all kinds of online neologisms on social media are widely used and new words are constantly emerging. Conceptual integration theory, as one of the most common cognitive models, is widely used in various cognitive domains, plays a central role in people's learning, thinking and daily life, and has a ...
J. Huang
openaire   +2 more sources

Conceptual Integration Theory in Social Issue Advertisements

open access: yesColloquium: New Philologies, 2019
The aim of this paper is to examine the extent to which conceptual integration theory can be applied to the analysis of social issue advertisements. Taking into consideration that we live in a visually-dominated culture, visual resources such as advertisements, cartoons, and memes have been used in crafting short, eye-catching messages, seeking the ...
Anela Mulahmetović Ibrišimović   +1 more
openaire   +3 more sources

Interpretation of Transferred Epithet by Means of Conceptual Integration Theory

open access: yesJournal of Language Teaching and Research, 2013
Transferred epithet is one of the figures of speech frequently used in our expression. A better understanding of this seemingly illogical modification is undoubtedly of great benefit for common readers. In this paper, the conceptual integration theory advanced by Fauconnier and Turner (1994, 1997) is applied to the interpretation of transferred epithet.
Xinmei Wang
openaire   +2 more sources

IDIOMATIC CREATIVITY IN THE CONTEXT OF THE CONCEPTUAL INTEGRATION THEORY

open access: yesInternational Humanitarian University Herald. Philology
Yurii Kovbasko
openaire   +2 more sources

The role of the cognitive metaphor in the hybridisation of marketing and political discourses: An analysis of English-language political advertising [PDF]

open access: yesTraining, Language and Culture, 2021
The present article is devoted to the metaphorical hybridisation of marketing and political discourses. The aim of the paper is to reveal the discursive characteristics shared by marketing and politics through an analysis of the cognitive metaphor as a ...
Ekaterina P. Murashova
doaj   +1 more source

Vital Relations in Laurence Sterne's A Sentimental Journey: A Conceptual Integration Approach [PDF]

open access: yesمجلة کلية الاداب جامعة حلوان, 2020
The present study attempts a conceptual integration theory reading of selected scenes from Laurence Sterne's A Sentimental Journey (1768). These selected scenes portray the stereotypical courting conduct of the hero, Yorick, with women.
Hanan Barakat
doaj   +1 more source

Conceptual integration and metaphor: An event-related potential study

open access: yesMemory and Cognition, 2002
Seana Coulson   +2 more
exaly   +2 more sources

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