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Metaphors in Conceptual Design
Volume 3: 19th International Conference on Design Theory and Methodology; 1st International Conference on Micro- and Nanosystems; and 9th International Conference on Advanced Vehicle Tire Technologies, Parts A and B, 2007A metaphor allows us to understand one concept in terms of another, enriching our mental imagery and imbuing concepts with meaningful attributes. Metaphors are well studied in design, for example, in branding, communication and the design of computer interfaces.
Jonathan H. G. Hey, Alice M. Agogino
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Conceptual Metaphor Meets Conceptual Change
Human Development, 2009This paper argues that the metaphorical representation of concepts and the appropriation of language-based construals can be hypothesized as additional sources of conceptual change alongside those previously proposed. Analyses of construals implicit in the lay and scientific use of the noun <i>energy</i> from the perspective of the theory ...
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Visual and Verbal Metaphoric Conceptualization
2010In three tasks (similarity rating, feature production, sentence judgment), respondents were asked to exploit the metaphoric potential of either visual or verbal object pairs. The results showed that respondents rated the similarity of visual pairs higher than verbal pairs. Respondents also produced more perceptual and conceptual correspondences between
Cozijn, R., Maes, A., Schilperoord, J.
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Conceptual Conflicts in Metaphors and Pragmatic Strategies for Their Translation
Frontiers in Psychology, 2021Ilaria Rizzato
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Conceptual Metaphors Impact Perceptions of Human-AI Collaboration
Proceedings of the ACM on Human-Computer Interaction, 2020Jeffrey T Hancock +2 more
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