The Effect of Social Network Use on Chinese College Students’ Conspicuous Consumption: A Moderated Mediation Model [PDF]
Behavioral Sciences, 2023 This study explored the effects of social networking site use intensity, upward social comparison, and optimism on college students’ conspicuous consumption and their mechanisms of action using a sample of Chinese college students. A total of 717 Chinese
Lei Xu +6 more
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How Does House Demolition Affect Family Conspicuous Consumption? [PDF]
Frontiers in Psychology, 2021 Family conspicuous consumption behavior is affected by many factors. Existing pieces of literature seldom focus on the impact of house demolition on family conspicuous consumption and its underlying mechanism.
Wei Yuan, Shuying Gong, Jun Gao
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Relation between narcissism and meaning in life: the role of conspicuous consumption [PDF]
Heliyon, 2021 Both overt and covert narcissism are positively correlated with conspicuous consumption, which is considered to have the function of satisfying narcissists' dignity needs through showing their status.
Chengquan Zhu +3 more
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Narcissism, activity on Facebook, and conspicuous consumption among young adults [PDF]
Current Issues in Personality Psychology, 2021 Introduction The purpose of the study was to explore relationships between narcissistic strategies, self-oriented activity on Facebook, and conspicuous consumption. Material and methods The sample consisted of 323 young Polish adults.
Małgorzata Niesiobędzka +1 more
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Is Conspicuous Consumption Influenced by Cyber-Ostracism? A Moderated Mediation Model [PDF]
Behavioral Sciences, 2022 This study starts from the cyber-ostracism experience that often occurs during social media use. Based on compensatory control theory, we explore the mechanism by which cyber-ostracism affects consumers’ conspicuous consumption through the sense of ...
Chonghuan Xu +3 more
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Social class, social self-esteem, and conspicuous consumption [PDF]
Heliyon, 2021 Previous research has suggested the negative relationship between self-esteem and conspicuous consumption since conspicuous consumption is aimed to gain social recognition and signal status.
Ga-Eun (Grace) Oh
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The link between self-uncertainty and conspicuous consumption: Tolerance of uncertainty as a moderator [PDF]
Frontiers in Psychology, 2023 This study, based on self-affirmation theory, aims to investigate the impact of self-uncertainty on individual consumption behavior. Self-uncertainty was categorized into moral, cognitive, and interpersonal self-uncertainty, and different types of self ...
Xiaoming Wang +4 more
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Effect of childhood socioeconomic status on conspicuous consumption of college students: the chain mediating roles of social comparison and materialism [PDF]
BMC PsychologyObjective To examine the impact of childhood socioeconomic status on college students’ conspicuous consumption, and the mediating effects of social comparison and materialism.
Xin Li +3 more
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Why does browsing social networking sites increase conspicuous consumption? The effects of relative deprivation and subjective socioeconomic status [PDF]
BMC PsychologyBackground Conspicuous consumption is a type of consumption behavior aimed at displaying one’s wealth and status, which may impose an economic burden and negative psychological impact on consumers.
Xiaoli Yang +3 more
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Conspicuous Consumption in Emerging Markets: The Case of Starbucks in Colombia as a Global and Sustainable Brand [PDF]
Frontiers in Psychology, 2021 Conspicuous consumption symbolizes ostentatious and material consumption through the purchase of products and services with a higher economic value and that allows their consumers to excel socially.
Jose Andres Areiza-Padilla +2 more
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