Results 31 to 40 of about 7,007 (279)

Does virtual reality lower construal levels?

open access: yesComputers in Human Behavior Reports, 2022
Although virtual reality (VR) is currently one of the fastest growing technologies, little research has compared its effect on cognitive state relative to computers.
Michael Cahalane   +2 more
doaj   +1 more source

Improving Temporal Consistency of Preferences: The Influence of Mental Construal

open access: yesEurope's Journal of Psychology, 2018
Majority of the current literature on mental construal has focused on effects of varying construal levels on preference shifts whereas this research investigates the influence of mental construal on the change of preference consistency over time ...
Asli Elif Aydin
doaj   +1 more source

The How’s and Why’s of Face Memory: Level of Construal Influences the Recognition of Human Faces

open access: yesFrontiers in Psychology, 2015
Three experiments investigated the influence of level of construal (i.e., the interpretation of actions in terms of their meaning or their details) on different stages of face memory.
Natalie eWyer   +3 more
doaj   +1 more source

One size does not fit all: How construal fit determines the effectiveness of organizational brand communication

open access: yesBusiness Research Quarterly, 2020
While increasing the organizational identification of employees has been described as the ultimate goal of internal marketing and internal branding, one of its most common practices is to communicate organizational values both internally and externally ...
Dennis Herhausen   +2 more
doaj   +1 more source

The Impacts of Self-Construal and Perceived Risk on Technology Readiness

open access: yesJournal of Theoretical and Applied Electronic Commerce Research, 2021
This paper explores how different self-construals interact with perceived risk and influence tourism consumers’ technology readiness toward tourism mobile apps.
Jaeun Choi, Dongho Yoo
doaj   +1 more source

Fear and anxiety differ in construal level and scope

open access: yesCognition and Emotion, 2023
The fear-anxiety distinction has been extensively discussed and debated among emotion researchers. In this study, we tested this distinction from a social-cognitive perspective. Drawing on construal level theory and regulatory scope theory, we examined whether fear and anxiety differ in their underlying level of construal and scope.
Lewend Mayiwar, Fredrik Björklund
openaire   +2 more sources

Effect of skepticism and message abstractness on cause-related marketing campaign evaluation: The mediating role of message engagement

open access: yesCogent Business & Management, 2020
Cause-related marketing (CRM) skepticism significantly affects consumers’ attitudes and behavioral intentions. Thus, this study draws from construal-level theory to identify how the mediating role of message engagement curbs CRM skepticism.
Mikyeung Bae
doaj   +1 more source

Research on the Influence of User and Graphic–Text Combined Icon Construal Level Fitting on Visual Cognition

open access: yesApplied Sciences, 2022
Based on the individual traits of the user’s construal level differences, this study examines the visual cognition differences of graphic–text combined icon concreteness in the interface between users with high and low construal levels.
Yanfei Zhu   +5 more
doaj   +1 more source

Politeness and psychological distance: A construal level perspective. [PDF]

open access: yesJournal of Personality and Social Psychology, 2010
According to politeness theory (P. Brown & S. Levinson, 1987), politeness serves to both reflect and regulate social distance. On the basis of this notion and on construal level theory (N. Liberman & Y. Trope, 2008; N. Liberman, Y. Trope, & E. Stephan, 2007), it was predicted that politeness would be related to abstract construal, temporal distance ...
Elena, Stephan   +2 more
openaire   +2 more sources

The Effect of Construal Level on Subjective Probability Estimates [PDF]

open access: yesPsychological Science, 2009
In a series of studies, we examined novel predictions drawn from a conceptualization of probability as psychological distance. Manipulating construal level in a number of different ways and examining a variety of probability judgments, we found that participants led to adopt a high-level-construal mind-set made lower probability assessments than did ...
Cheryl, Wakslak, Yaacov, Trope
openaire   +2 more sources

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