Results 101 to 110 of about 553,550 (312)

A quantitative research of consumer’s attitude towards food products advertising [PDF]

Computational Methods in Social Sciences, 2014
Identifying the consumers' attitude towards television/radio/press advertising is especially important, a fact which is highlighted by national and international speciality literature.
Voicu Mirela-Cristina
doaj  

A Review of Theoretical Perspectives Applied to Sales Promotion and a New Perspective based on Mental Accounting Theory [PDF]

The paper reviews theoretical perspective applied to the study of consumer response to promotions. These include adaptation level theory, assimilation contrast theory, attribution theory, prospect theory, transaction utility theory, the elaboration ...
Dang Jha Priya
core  

Bioinspired Adaptive Leg‐Claw Enables Robust Perching and Grasping for UAVs

Advanced Science, EarlyView.
Inspired by owl limb morphology and bat roosting behavior, this study presents a bioinspired adaptive leg‐claw mechanism that enables UAVs to perform robust and versatile perching and grasping. The design integrates a four‐link tibial structure, tension‐driven deformable feet, and active control, enabling stable perching on various branches and ...
Tianyu Cheng, Shaokun Wang, Jiehan Zou, Guiwen Shi, Zhongxue Gan, I‐Ming Chen, Guo‐Niu Zhu   +6 more
wiley   +1 more source

A systematic analysis of the preference change in co-branding [PDF]

This paper presents current theoretical and empirical findings on consumers’ preference change in co-branding. We develop a conceptual model to illustrate consumers’ attitudinal changes in co-branding based on the findings of Park et al.
Decker, Reinhold, Lee, Chia-Lin
core   +1 more source

Precycle, the attitude of the consumer

, 2011
Este trabajo de grado fue motivo de estudio del problema del consumismo en el que la sociedad se encuentra. Se realizo un análisis de las diferentes épocas del consumismo, donde se concluyo que en este momento estamos en una época del consumo hypermoderno, donde existe un ciclo de trabajar más, para comprar más, para tener más, para producir más ...
openaire   +1 more source

Ion‐Pair‐Tuned Ionogels for Broad‐Range Linear Pressure Sensing

Advanced Science, EarlyView.
Ionogels engineered through ion‐pair tuning extend the linear sensing range of capacitive pressure sensors. By balancing ionic mobility and polarizability within the polymer matrix, this approach mitigates dielectric saturation and maintains a stable pressure response across a broad operating range.
Hyeonseo Joo, Tianhao Yu, Yumin Dai, Seokkyoon Hong, Axel González Cornejo, Tristan Michael Long, Sang Mok Park, Pete S. Kollbaum, Edgar Bolívar‐Nieto, Young L. Kim, Dong Rip Kim, Chi Hwan Lee   +11 more
wiley   +1 more source

MGDP: Mastering a Generalized Depth Perception Model for Quadruped Locomotion

Advanced Science, EarlyView.
ABSTRACT Perception‐based Deep Reinforcement Learning (DRL) controllers demonstrate impressive performance on challenging terrains. However, existing controllers still face core limitations, struggling to achieve both terrain generality and platform transferability, and are constrained by high computational overhead and sensitivity to sensor noise.
Yinzhao Dong, Ji Ma, Yidan Lu, Jiahui Zhang, Wanyue Li, Yeke Chen, Teng Zhang, Xuechao Chen, Zhangguo Yu, Peng Lu   +9 more
wiley   +1 more source

Artificial Piezoelectric Interface Enables Ultrafast Interfacial Ion Kinetic for Highly‐Sensitive Piezoionic Sensors

Advanced Science, EarlyView.
This study proposes a piezoelectric interface modification strategy to amplify the piezoionic effect. The piezoelectric interface generates an intrinsic electric field, which not only drives rapid ion migration but also concentrates polarized ions on the interface. The flexible sensor delivers superior performance, such as a quick response rate, strong
Yanyu Chen, Xingyue Ling, Rizhong Gao, Xiaohong Zhang, Xi Chen, Chao Lu   +5 more
wiley   +1 more source

Understanding consumer behaviour in choosing Rojolele Srinuk rice: developing the theory of planned behaviour

Agricultural and Resource Economics
Purpose. The objective of this study is to identify and assess the key factors affecting consumer behaviour in choosing Rojolele Srinuk rice based on the Theory of Planned Behaviour (TPB) approach, sustainability motive, health consciousness, and risk ...
Nugroho Hasan, Mohamad Harisudin, Kusnandar   +2 more
doaj   +1 more source

What are the Main Psychographic Differences between Persons Behave in an Environmentally Friendly Way and Those Who Do Not? [PDF]

Experts dealing with environmentally friendly consumer behavior can often meet the problem of the existing gap between positive environmental attitude and green behavior.
György Kadocsa, Melinda Majláth
core