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On the Factors Influencing Green Purchase Intention: A Meta-Analysis Approach

Frontiers in Psychology, 2021
This study systematically analyzes the factors that affect consumers’ green purchase intention. Through a comprehensive literature review, the influencing factors of consumers’ green purchase intention are organized into three categories: cognitive ...
Muhammad Usman Riaz
exaly   +3 more sources

The moderating effect of price consciousness on the relationship between green products purchase intention and customers’ purchase behavior: Does environmental knowledge matters? , [PDF]

Management Science Letters, 2021
This research intends to explore the relationship between subjective and objective environmental knowledge and green products purchase intention and if green products purchase intention leads to green products actual purchase behavior in the context of ...
Khaleeli, Majdi, Oswal, Nidhi, Sleem, Hani   +2 more
doaj   +1 more source

Research on the Intention to Purchase of Fabric Saints : Based on the Theory of Consumption Value, Green Purchase Intention, and Green Purchase Behaviour

Aptisi Transactions on Technopreneurship, 2023
The purpose of this study is to determine: 1) whether functional values have a positive effect on green purchase intention, 2 ) whether social values have a positive effect on green purchase intention, 3 ) whether emotional values have a positive effect ...
Gleny, Innocentius Bernardo
doaj   +1 more source

THE INFLUENCE OF AWARENESS, TRIAL, PREFERENCE, DEVOTION, AND FANATICISM ON THE REPURCHASE INTENTION OF INDOMIE PRODUCTS

Jurnal Aplikasi Manajemen, 2023
The purpose of this study is to analyze the level and influence of awareness, trial, preference, devotion and fanaticism of Indomie customers in Jabodetabek.
Dari Aulia Qital, Jono M. Munandar, Muhammad Nur Aidi   +2 more
doaj   +1 more source

The Impact of Consumers’ Loneliness and Boredom on Purchase Intention in Live Commerce During COVID-19: Telepresence as a Mediator

Frontiers in Psychology, 2022
This paper examines the relationship between consumer loneliness, boredom, telepresence, influencer-brand image congruence and purchase intention by investigating consumers of live commerce during the COVID-19 period.
Chen Peng, Zhikun Liu, Jong-Yoon Lee, Shanshan Liu, Fang Wen   +4 more
doaj   +1 more source

How the Characteristics of Live-Streaming Environment Affect Consumer Purchase Intention: The Mediating Role of Presence and Perceived Trust

IEEE Access, 2023
Live-streaming commerce has become increasingly prevalent in recent years and has significantly impacted consumer purchasing behavior. This study aims to assess the impact of live-streaming environmental features, presence, and perceived trust on ...
Qian Li, Cong Zhao, Ran Cheng
doaj   +1 more source

Persepsi Konsumen tentang Greenpreneurial Orientation dan Green Purchase Intention

Journal of Management and Business Review, 2023
Intensifying consumers’ green lifestyle has created consumer intention to purchase a green product or a product from a green orientation company. Such green purchase intention has motivated companies also to be greenpreneurial orientation.
Maria Yosephine Dwi Hayu Agustini, Anastasia Posmaria Setiasiwi Sitohang, Sentot Suciarto Athanasius, R. Bowo Harcahyo, Berta Bekti Retnawati   +4 more
doaj   +1 more source

IMPACT OF SOCIAL MEDIA MARKETING AND ELECTRONIC WORD OF MOUTH (E-WOM) ON PURCHASE INTENTION

Jurnal Aplikasi Manajemen, 2022
The present quantitative research is intended to conduct an investigation into the effect of social media marketing and electronic word of mouth (E-WOM), especially on Instagram, on the purchase intention of Sunday Bowl Cereal Club products.
Kania Oktaviana Winarno, Indrawati Indrawati   +1 more
doaj   +1 more source

An Exploratory Study to Identify the Gender-Based Purchase Behavior of Consumers of Natural Cosmetics

Cosmetics, 2022
Consumers have become more open to the use of natural cosmetics. The production of natural cosmetics has grown in recent years because of demand from consumers who are concerned about skin health, product quality, and beauty.
Anusha Tengli, Srivatsa Hosur Srinivasan
doaj   +1 more source

PURCHASE INTENTION PADA PRODUK BANK SYARIAH DITINJAU DARI BRAND AWARENESS DAN BRAND IMAGE DENGAN TRUST SEBAGAI VARIABEL MEDIASI

MIX: Jurnal Ilmiah Manajemen, 2018
Research aim to analyze influence of 1) Brand Awareness on Trust, 2) Brand Image on Trust, 3) Brand Awareness on Purchase Intention, 4) Brand Image on Purchase Intention, 5) Trust on Purchase Intention, 6) Brand awareness on Purchase Intention through ...
Raden Bagus Faizal Irany Sidharta, Ni Luh Ariningsih Sari, Wayan Suwandha   +2 more
doaj   +1 more source