Results 11 to 20 of about 906,409 (303)
Bagaimana Generasi Milenial Membeli Makanan Halal? Peran Religious Belief, Subjective Norm, dan Halal Awareness [PDF]
, 2021 Halal is a recommendation for Muslim consumers. If the Muslim population increases, the awareness to consume halal food also increases. This research aims to analyze and discuss the influence of religious belief, subjective norm, and halal awareness with
Juniarti, Rosa Prafitri +1 more
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Consumers pnline: Intentions, orientations and segmentation [PDF]
, 2007 Purpose – This paper examines the purchase intentions of online retail consumers, segmented by their purchase orientation. Design/methodology/approach – An e-mail/web survey was addressed to a consumer panel concerning their online shopping ...
Jayawardhena, C, Dennis, C, Wright, LT
core +7 more sources
Factors affecting UPM students' purchase intention for branded sportswear [PDF]
, 2023 Sportswear has become a staple in consumers' wardrobes, regardless of whether they intend to play sports or simply look sporty. Hence, this study determines the influence of factors such as attitude, subjective norm, perceived behavioural control, price,
Abu Bakar, Elistina +4 more
core +1 more source
Factors influencing intention to purchase fraudulent honey among Malaysian consumers [PDF]
, 2021 This paper aims to assess consumer awareness about fraudulent honey and its impact on purchase intention using an extended Theory of Planned Behaviour model. An online questionnaire survey was administered among honey consumers in Malaysia.
Ungku Zainal Abidin, Ungku Fatimah +2 more
core +1 more source
, 2023 The implications of social media influencers (SMI) are more important than ever, specifically considering online purchasing has become a trend, more so as a result of the COVID-19 pandemic.
Abdullah, Noor Aziah +5 more
core +3 more sources
Attitude and Purchase Intention to Generic Drugs [PDF]
International Journal of Environmental Research and Public Health, 2021 Generic drugs were instituted in 1984 in the United States. Since that time, many studies have been conducted in several countries into consumer attitude and behavior when purchasing generic drugs. Understanding the factors that can influence attitude and purchasing intention in this segment has been a challenge.
Ricardo Arcaro +3 more
openaire +2 more sources
Negative Purchase Intent Identification in Twitter [PDF]
Proceedings of The Web Conference 2020, 2020 Social network users often express their discontent with a product or a service from a company on social media. Such a reaction is more pronounced in the aftermath of a corporate scandal such as a corruption scandal or food poisoning in a chain restaurant. In our work, we focus on identifying negative purchase intent in a tweet, i.e.
Samed Atouati, Xiao Lu, Mauro Sozio
openaire +2 more sources
Factors influencing green energy purchase intention and behaviour: an empirical study
, 2021 This research examines the factors influencing consumers' purchase intentions and actual behaviours concerning green energy. Although consumers are indicating much more interest in green energy, not enough research has been done on this topic.
Ahmed, Al Sadat Ibne
core +1 more source
MIX: Jurnal Ilmiah Manajemen, 2018 Research aim to analyze influence of 1) Brand Awareness on Trust, 2) Brand Image on Trust, 3) Brand Awareness on Purchase Intention, 4) Brand Image on Purchase Intention, 5) Trust on Purchase Intention, 6) Brand awareness on Purchase Intention through ...
Raden Bagus Faizal Irany Sidharta +2 more
doaj +1 more source
Cosmetics, 2022 Consumers have become more open to the use of natural cosmetics. The production of natural cosmetics has grown in recent years because of demand from consumers who are concerned about skin health, product quality, and beauty.
Anusha Tengli, Srivatsa Hosur Srinivasan
doaj +1 more source