Results 41 to 50 of about 584,907 (311)

Consumer Purchase Intention

open access: yesJournal of Secretary and Business Administration, 2019
Environmental issues are getting worse and worse. Indonesia is the second country to dispose of the largest marine waste in the world because the level of knowledge of the community regarding environmental impacts is still low. This study aims to determine how much influence the green brand on purchase intention mediated by green knowledge in Nestle ...
Arry Widodo, Giovani Antania Hanjani
openaire   +2 more sources

Exploring the moderation effect of consumers’ demography in the online purchase behavior

open access: yesCogent Business & Management
Research findings on the relationship between online purchase intention and actual purchase show inconsistencies, suggesting that intention alone does not adequately predict online purchasing behavior.
Ni Luh Putu Indiani   +2 more
doaj   +1 more source

The Stochastic Modeling of Purchase Intentions and Behavior [PDF]

open access: yesManagement Science, 1998
A common objective of social science and business research is the modeling of the relationship between demographic/psychographic characteristics of individuals and the likelihood of certain behaviors for these same individuals. Frequently, data on actual behavior are unavailable; rather, one has available only the self-reported intentions of the ...
Martin R. Young   +2 more
openaire   +2 more sources

THE INFLUENCE OF PERCEIVED QUALITY, BRAND IMAGE, AND EMOTIONAL VALUE TOWARDS PURCHASE INTENTION OF CONSINA BACKPACK

open access: yesJurnal Riset Manajemen Sains Indonesia, 2017
This study was conducted to determine the descriptive and empirical impact of perceived quality, brand image and emotional value toward purchase intention. The object of this research was respondents of backpack users in East Jakarta.
Basrah Saidani   +2 more
doaj   +1 more source

Win Big with Small: The Influence of Organic Food Packaging Size on Purchase Intention

open access: yesFoods, 2022
People pay much attention to food and health issues, more so these days. Organic food brings its own “organic” aura as soon as it is produced. Despite the many studies on organic food packaging at present, they mainly focus on packaging design, materials,
Shichang Liang   +5 more
doaj   +1 more source

Research on the influence of anchor characteristics on consumer purchase intention—a case study of selected anchors on Dong Yuhui’s “With Hui” Live-stream account

open access: yesFrontiers in Communication
Based on previous research and combined with the S-O-R theoretical model, this study examines the characteristics of anchors on Dong Yuhui’s “With Hui” Live-stream account as independent variables.
Ruiqiang Li, Yaoyuan Cui, Xue Mei
doaj   +1 more source

Homophily and Purchase Intention

open access: yes, 2018
With the emergence and pervasiveness of online social networks, marketers and corporations constantly look for different ways to exploit their potential in terms of promoting products and brands. There has been increasing interest in studying what influences purchase intentions on online social networks in hopes to more accurately target consumers ...
Tsahi (Zack) Hayat   +2 more
openaire   +3 more sources

Financial Burden Associated With Hospitalisation Among Families of Childhood Brain Tumours in Australia

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Background Families of children with cancer experience significant financial strain, even with universal healthcare. Indirect costs, such as productivity losses and non‐medical expenses, are rarely included in economic evaluations, and little is known about how effectively financial aid programmes alleviate this burden. Childhood brain tumours
Megumi Lim   +8 more
wiley   +1 more source

REVIEWING THE IMPACT OF COUNTRY-OF-ORIGIN ON CONSUMER PURCHASE INTENTION : THE ROLE OF CELEBRITY ENDORSEMENT IN EXISTING LITERATURE

open access: yesJournal of Management Small and Medium Enterprises (SME's)
This paper explores the effect of country of origin on consumer purchase and repeat purchase intention. The moderating impact of celebrity endorsement will also be explored.
Shanzara Khan, Satesh Sookhai
doaj   +1 more source

GREEN COSMETICS IN INDONESIA: UNRAVELING ATTITUDE-BEHAVIOR GAP AND GENDER MODERATION

open access: yesJurnal Aplikasi Manajemen, 2023
Green cosmetics are becoming increasingly popular as consumers' awareness of the environment grows. This study explores the relationship among Indonesian consumers' attitudes toward green cosmetics, environmental consciousness, behavioral control ...
Andika Andika   +3 more
doaj   +1 more source

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