Results 221 to 230 of about 1,371 (248)

In the Crossfire: Multinational Companies and Consumer Boycotts

SSRN Electronic Journal, 2022
Wei Shi, Jingran Wei
openaire   +1 more source

Consumers on a Mission: A Qualitative Study of an Ongoing Consumer Boycott

2014
Despite the growth in the number of boycotts, marketing has not paid much attention to consumer boycott behavior. Therefore, the purpose of the current study is to investigate one of the most heated consumer boycotts, namely the Canadian Seafood Boycott which began on March 29, 2005, to determine what drives consumers to boycott and whether the ...
Karin Braunsberger, Brian Buckler
openaire   +1 more source

Surrogate Boycotts against Multinational Corporations: Consumers’ Choice of Boycott Targets

British Journal of Management, 2012
Within the context of surrogate boycotts for multinational corporations (MNCs), the author develops a conceptual framework which examines how the interaction between expectations of boycott objectives’ attainment, the ascribed egregiousness of the principal offender and a MNC's actions, activism, concern for the boycott issue and personal sacrifices ...
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Consumer Boycotts as a Consequence of Consumerism

2014
Consumerism is not a new concept for marketing, but it has grown in importance in the recent years. Researchers have studied consumerism from within different dimensions. However, its relationship with consumer boycotts has not been dealt with accurately.
openaire   +1 more source

Impact of consumer animosity, boycott participation, boycott motivation, and product judgment on purchase readiness or aversion of Kurdish consumers in Iraq

Journal of Consumer Affairs, 2021
Bayad Jamal Ali
exaly  

Consumer boycott amid conflict: The situated agency of political consumers in the occupied Palestinian territory

Journal of Consumer Culture, 2021
Aurélie Broeckerhoff
exaly  

Why we boycott: consumer motivations for boycott participation and marketer responses [PDF]

, 2003
While boycotts are increasingly relevant for management decisionmaking, there has been little research of an individual’s motivation to boycott. Drawing upon the helping behavior and boycott literatures, we take a costbenefit approach to the decision to boycott and present a conceptualization of motivations for boycott participation.
Klein, J G, Smith, N C, John, A
openaire  

Consumers activism: The Facebook boycott of cottage cheese

2015
We study a consumer boycott on cottage cheese that was organized in Israel on Facebook in the summer of 2011 following a steep increase in prices after price controls were lifted in 2006. The boycott led to an immediate decline in prices which stayed low more than three years after the boycott.
Hendel, Igal E, Lach, Saul, Spiegel, Yossi   +2 more
openaire   +2 more sources

“Giving PUMA the boot”–A case study of a contemporary consumer sports boycott

International Journal of Sports Marketing and Sponsorship, 2023
Jon Dart
exaly  

Consumer boycott participation

2022
openaire   +1 more source