Brief vs. Comprehensive Descriptions in Measuring Intentions to Purchase [PDF]
In forecasting demand for expensive consumer goods, direct questioning of potential consumers about their future purchasing plans has had considerable predictive success [1, 2, 4].
JS Armstrong, Terry Overton
core
This study aims to analyze the impact of vibe marketing and AI-generated content on consumer trust, perceived authenticity, and purchase intention. The sample consists of 200 consumers aged 18-45 who actively use digital platforms.
Zainurrafiqi Zainurrafiqi +6 more
doaj +1 more source
Leveraging Mechanical Resonances for the Selection of Promising Materials in Complex Phase Spaces
A central challenge in materials science is the design of new functional materials with enhanced performance for targeted applications. This paper demonstrates that “listening” to materials through measuring their mechanical resonances is a rich, and largely untapped, platform for the rapid identification of promising novel compounds and a powerful ...
Christopher A. Mizzi +4 more
wiley +1 more source
Perceived attributes of artificial intelligence (AI) toward consumers’ AI attitudes and purchase intention in an AI powered retail shopping space [PDF]
PurposeThe study aims to analyze the influence of perceived attributes of artificial intelligence (AI) on consumer purchase intention; it also examines the moderating effect of technology readiness (TR) on the link between AI related attitudes and ...
H.A. Dimuthu Maduranga Arachchi +1 more
doaj +1 more source
Influence of food packaging color and foods type on consumer purchase intention: the mediating role of perceived fluency. [PDF]
Su J, Wang S.
europepmc +1 more source
Dynamic Disulfide Ionogels for Self‐Healing, Transparent, and Elastic E‐Skins
A dynamic covalent ionogel is designed via polymer–ionic liquid interaction control. The interplay between ionic liquid compatibility, viscosity, and concentration governs polymer segmental dynamics, which in turn regulates disulfide exchange kinetics and mechanical durability.
Min Su Kim +6 more
wiley +1 more source
Determinants of Consumer Willingness to Purchase Non-Deceptive Counterfeit Products and the European Union [PDF]
This study offers insights into non-deceptive counterfeiting by focusing on consumers in a new EU member country. More specifically, consumers’ inclination to purchase counterfeits at various price levels relative to retail prices of genuine branded ...
Irena Vida
core
This study examines how social media influences consumer perceptions of non-alcoholic beverage brands, focusing on social media engagement, brand equity, and purchase intention.
Sandra D. Panugayan-Sy +1 more
doaj +1 more source
Exploring the mechanism of consumer purchase intention in a traditional culture based on the theory of planned behavior. [PDF]
Zong Z, Liu X, Gao H.
europepmc +1 more source
High‐aspect‐ratio low‐melting‐point alloy inclusions are embedded within multilayer silicone laminates to create thermally programmable stiffness. Sequential activation of alloy‐rich layers produces four distinct mechanical states and reconfigures tendon‐driven actuator trajectories under the same load.
Palpolage Don Shehan Hiroshan Gunawardane +4 more
wiley +1 more source

