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SENTIMENT ANALYSIS FOR CONSUMER BEHAVIOR PREDICTION
Sentiment analysis has proven to be an indispensable tool in consumer behavior analysis, and it is utilized for predicting people's actions and choice based on the given sentiments. This article investigates a blend of sentiment analysis technique with conventional consumer behavior analytic approaches that expands prognostic ability. Commencing with aSivakumar R D, Assistant Professor, Department of Computer Science +1 more
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South African Consumer Sentiment Towards Marketing
2016The purpose of this research is to determine the South African index of sentiment towards marketing (ICSM), both in South Africa as a whole and for the different ethnic groups making up its population. Such sentiments toward marketing practices are core indicators of the marketing system’s performance and provide valuable information to international ...
Trevisan, Italo +2 more
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2023 International Conference on Smart Devices (ICSD)
Saurabh Pratap Singh Rathore +5 more
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Saurabh Pratap Singh Rathore +5 more
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