Results 211 to 220 of about 1,979,949 (289)

Minds Versus Codes: Triangulating Neurophysiological and Qualitative Responses to AI‐Generated Versus Human‐Made Video Advertisements

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT This experimental study compares how consumers engage with AI‐generated and human‐created advertisements, specifically examining patterns of visual attention, emotional and cognitive responses, attitudes toward AI, and whether emotional resonance fosters brand trust or future behavioral intentions.
Mariia Shitova   +3 more
wiley   +1 more source

Beyond Reality Avoidance: Unraveling the Paradox of Escapism Through Self‐Monitoring and Autonomy Mechanisms for Consumers' Life Satisfaction

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT This study introduces the Paradox of Escapism, exploring how the act of escaping reality can evolve from a short‐term avoidance strategy to a mechanism for self‐regulation and enhanced life satisfaction. Employing five rigorous, multimethod investigations, including qualitative interviews and sentiment analysis (Study 1), Structural Equation ...
Thamiris Magalhães de Sousa   +3 more
wiley   +1 more source

Who Holds the Strings? Hybrid Governance in Small States

open access: yesPublic Administration and Development, EarlyView.
ABSTRACT This paper examines how governance in Caribbean small island developing states (SIDS) is reshaped by enduring postcolonial legacies, recurrent crises, and deepening global interdependence. It highlights turbulence, understood as a structural, generative condition of fragmented and recombining authority, as its central analytical contribution ...
Dana‐Marie Ramjit
wiley   +1 more source

Transforming a Poaching Hotspot: Embedded NGO Governance Between State and Community in Southern China

open access: yesPublic Administration and Development, EarlyView.
ABSTRACT This article examines how a local environmental NGO in southern China transformed Guantouling Hill, once a prominent poaching hotspot along the East Asian–Australasian Flyway, into a recognised model of community‐based biodiversity conservation.
Zheng Lin, Miao Chen
wiley   +1 more source

Delta-band audience brain synchrony tracks engagement with live and recorded dance. [PDF]

open access: yesiScience
Rai LA   +10 more
europepmc   +1 more source

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