Features of content-marketing as a separate element of promotion in the Internet [PDF]
, 2014 У статті розглянуто різноманітні інструменти Інтернет-маркетингу, зокрема особливу увагу приділено контент-маркетингу, як новому перспективному засобу просування в мережі.
Сапега, Л. І. +1 more
core
The effects of team identification on consumer purchase intention in sports influencer marketing: The mediation effect of ad content value moderated by sports influencer credibility [PDF]
, 2021 Jin‐Kyun Lee
openalex +1 more source
Recycling of Thermoplastics with Machine Learning: A Review
Advanced Functional Materials, EarlyView.This review shows how machine learning is revolutionizing mechanical, chemical, and biological pathways, overcoming traditional challenges and optimizing sorting, efficiency, and quality. It provides a detailed analysis of effective feature engineering strategies and establishes a forward‐looking research agenda for a truly circular thermoplastic ...
Rodrigo Q. Albuquerque +5 more
wiley +1 more source
Evaluation of the impact of brand self media content marketing on consumers' brand attitude [PDF]
, 2021 Xintian Li
openalex +1 more source
Advanced Functional Materials, EarlyView.The ionic conductivity of a solid electrolyte is just the “tip of the iceberg”. There are many parameters to consider to quantify it reliably in powdered solid electrolyte samples. Abstract All‐solid‐state batteries (ASSBs) are taking the lead as the next‐generation energy storage systems, mainly to the development of new solid electrolytes with high ...
Fariza Kalyk +3 more
wiley +1 more source
Content Automation in Marketing Research: A Bibliometric Analysis using VOSviewer
HighTech and Innovation JournalObjectives: This study conducted a comprehensive assessment of content automation in marketing research using bibliometric analysis spanning 20 years from 2004 to 2024.
Thadathibesra Phuthong +2 more
doaj +1 more source
What's Advertising Content Worth? Evidence from a Consumer Credit Marketing Field Experiment [PDF]
Firms spend billions of dollars each year advertising consumer products in order to influence demand. Much of these outlays are on the creative design of advertising content. Creative content often uses nuances of presentation and framing that have large
Dean Karlan +4 more
core
Exploring the Usage of Digital Content Marketing in Hotels and Travel Agencies in Egypt [PDF]
, 2018 Mohamed Ezzat Rady Ahmed Rady
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Aerosol Jet Printed MXene Microsupercapacitors for Flexible and Washable Textile Energy Storage
Advanced Functional Materials, EarlyView.This study introduces a novel approach using aerosol jet printing to fabricate e‐textiles with additive‐free aqueous Ti3C2Tx MXene inks. The flexible electrodes, systematically explored on cotton, polycotton, and polyester, exhibit remarkable areal capacitances of up to 4.4 F cm−2, achieving superior high‐rate performance, capacitance retention, and ...
Anastasiia Shandra +4 more
wiley +1 more source
Advanced Functional Materials, EarlyView.Zinc‐air batteries demonstrate great potential for sustainable energy storage but face major anode‐related challenges. This review provides a mechanism‐driven overview of zinc anode interfacial issues, e.g. dendrite formation, passivation, self‐corrosion, and hydrogen evolution; and explores advances in electrode, surface, and electrolyte engineering ...
Hong Zhao +2 more
wiley +1 more source