Discourse on Corporate Social Responsibility in the Context of Marketing Scientific Research
Agnė Gadeikienė, Jūratė Banytė
openalex +1 more source
Understanding why marketing does not use the corporate data warehouse for CRM applications [PDF]
Fay Cobb Payton, Debra Zahay
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The role of market research information in corporate decision making [PDF]
This paper aims at understanding the role of market research information in the corporate decision making process concerning marketing decisions (4Ps). Information is an asset and resource that is essential for decision-makers so that they can define the
Csilla Máthé
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Optimization of Corporate Branding Strategy in Higher Education as the Marketing Sustainability: Study at Universitas Pembangunan Nasional (UPN) "Veteran" Jawa Timur [PDF]
Universitas Pembangunan Nasional (UPN) “Veteran” Jawa Timur +2 more
openalex +1 more source
Multi-Period Closed-Loop Supply Chain Network Equilibrium: Perspective of Marketing and Corporate Social Responsibility [PDF]
Caiquan Duan +4 more
openalex +1 more source
Commercial determinants of health-a scoping review of research 'made in Germany'. [PDF]
Sell K +5 more
europepmc +1 more source
The corporate takeover of Alzheimer's treatment: a crisis in neurological autonomy? [PDF]
Araujo AQC.
europepmc +1 more source
Market orientation and corporate success: Findings from Germany [PDF]
The significance of the markteing concept for corporate management is the subject of a long-standing controversy. This empirical study conducted in Germany, the largest European market, shows that together with other basic dimensions of management ...
Fritz, Wolfgang, Mundorf, Norbert
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