Results 201 to 210 of about 1,244,649 (243)
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Factors affecting YouTube influencer marketing credibility: a heuristic-systematic model
Journal of Media Business Studies, 2018The rise of influencer marketing makes YouTube an ideal media platform to implement such marketing strategies. Many scholars consider the success of YouTube influencer marketing as a result of high consumer perception of information credibility.
Min Xiao +2 more
semanticscholar +1 more source
Journal of Interactive Marketing, 2019
The presence of fake news via Internet media compels researchers and practitioners to understand the consequences of this phenomenon on marketing activities.
M. Visentin +2 more
semanticscholar +1 more source
The presence of fake news via Internet media compels researchers and practitioners to understand the consequences of this phenomenon on marketing activities.
M. Visentin +2 more
semanticscholar +1 more source
2020
Abstract Credibility is unfairly deflated and inflated in relation to other power dynamics, including misogyny. Various techniques are used to discredit unwelcome truths of women and girls, including dismissing their knowledge as trivial, and discrediting them as too emotional (or hysterical) to be reliable sources.
openaire +1 more source
Abstract Credibility is unfairly deflated and inflated in relation to other power dynamics, including misogyny. Various techniques are used to discredit unwelcome truths of women and girls, including dismissing their knowledge as trivial, and discrediting them as too emotional (or hysterical) to be reliable sources.
openaire +1 more source
The American Economic Review, 1995
Privatization shifts residual income and control to private investors, restricting redistribution and improving incentives; thus rapid privatization should be desirable. Empirically, however, the transfer of ownership, as opposed to control, is very gradual. I offer an explanation based on investors' concern about future interference.
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Privatization shifts residual income and control to private investors, restricting redistribution and improving incentives; thus rapid privatization should be desirable. Empirically, however, the transfer of ownership, as opposed to control, is very gradual. I offer an explanation based on investors' concern about future interference.
openaire +2 more sources
Information credibility on twitter
The Web Conference, 2011Carlos Castillo +2 more
semanticscholar +1 more source
2016
In this article we discuss set estimation in a Bayesian framework. In particular, we give a formal definition for a credible set in the general multivariate parameter setting and we will detail the unidimensional case when the set estimator is restricted to be an interval.
openaire +3 more sources
In this article we discuss set estimation in a Bayesian framework. In particular, we give a formal definition for a credible set in the general multivariate parameter setting and we will detail the unidimensional case when the set estimator is restricted to be an interval.
openaire +3 more sources
Psychometric properties of the credibility/expectancy questionnaire.
Journal of Behavior Therapy and Experimental Psychiatry, 2000G. Devilly, T. Borkovec
semanticscholar +1 more source
How do people judge the credibility of algorithmic sources?
Ai & Society, 2021D. Shin
semanticscholar +1 more source