Results 51 to 60 of about 25,099,509 (127)
Unearthing the Power of Metaphors: How German Campaigns Craft Catchy Trash Slogans
Studien zur Deutschen Sprache und LiteraturDiscussions about using metaphors in public spaces are always intriguing and have been widely explored, especially in advertising. However, few scholars have examined metaphors and their relevance to the environment, even though it is closely linked to ...
Lilis Afifah +2 more
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A Critical Analysis of Love Metaphors in Moroccan Arabic
LinguistThis article critically examines the metaphors used to understand the concept of love in Moroccan Arabic, with the aim of revealing their role in shaping shared perceptions of love, whether positively or negatively. We hypothesize that these metaphors are used to mask conflicting and contradictory desires related to love; they are employed to justify ...
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Hell on Earth 2024: Metaphors of Genocide in the Gaza Strip, Palestine
Journal of Language and LiteratureMetaphors play a crucial role in shaping how society understands and responds to conflicts, such as the genocide in Gaza by Israel. Metaphors can illustrate the impact of events, direct global attention to injustices, and deepen the understanding of the ...
Vannisa Najchati Silma, Hermina Sutami
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A Study on Metaphor as Part of Critical Discourse Analysis
, 2018 This article discusses the use of metaphorical studies as a more general way of contributing to Critical Discourse Analysis (CDA), which shows how the recognition of some metaphorical linguists as a basic tool of concept and the formation of arguments can add to the meaning of the constitution in a social context.
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Political cartoon as a tool for criticism
The European Journal of Humour ResearchThis study analyses the visual representations of the steer metaphor employed by Dr. Bawumia during the submission of his candidacy for the 2023 NPP presidential election, which will culminate in the 2024 presidential election, from the perspective of ...
George Boakye-Yiadom
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Frontiers in PsychologyIntroductionThis study investigates the role of conceptual metaphors in constructing China’s national image within Chinese-English press conference interpreting.MethodsDrawing on Critical Metaphor Analysis and the online corpus tool Wmatrix, the research
Congran Zhang
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International Journal of Environmental SciencesMetaphor is a powerful rhetorical strategy used to convey information about events or issues and to highlight specific themes or narratives in news stories. This is because metaphors function to link an abstract concept to a more familiar and relatable concept. Scholars have focused on investigations of conceptual metaphors in political, economic, and,
Lam Vu Thi Giang Tran, Kuok Tiung Lee
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Metaphor in social thought [PDF]
Whereas a number of influences have directed the attention of sociologists and others towards language as a feature of social phenomena, these same influences have served to reveal wide discrepancies in the place accorded to figurative language, and to
Lambourn, David Malcolm
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Saving the euro – a multimodal analysis of metaphors depicting the Eurozone crisis
Ibérica, 2017 Much of the research into the topic of financial crises has centered mainly on verbal metaphors whereas visual and multimodal aspects of the phenomenon have remained rather underrepresented.
Nadezda Silaski, Tatjana Durovic
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Saving the euro – a multimodal analysis of metaphors depicting the Eurozone crisis1 [PDF]
Ibérica, 2017 Much of the research into the topic of financial crises has centered mainly on verbal metaphors whereas a visual and multimodal aspect of the phenomenon has remained rather underrepresented.
Nadežda Silaški , Tatjana Đurović
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