Results 71 to 80 of about 238,653 (237)
Innovative CRM and Performance of SMEs: The Moderating Role of Relational Capital
Customer Relationship Management (CRM) is more than an information tool and plays a critical role in small and medium enterprises (SMEs). The present study explored the moderating effect of relational capital (RC) on the relationship between CRM ...
Nagwan AlQershi +2 more
doaj +1 more source
The application framework of Kansei Engineering to enhance Customer Relationship Management in services [PDF]
In order to fit what a customer needs and wants, a product or a service should be qualified. By incorporating Ergonomics/Human Factors and affect, quality of products and services should promote happiness and health to the users.
Hartono, Markus
core
ABSTRACT Firms invest heavily in corporate social initiatives (CSIs), yet evidence of behaviour change remains limited. This study examines whether corporate social marketing (CSM) elicits stronger behavioural intentions to change than other CSI formats, such as philanthropy and cause‐related marketing (CRM), and identifies the psychological mechanisms
Paul Blaise Issock Issock
wiley +1 more source
INTEGRATING CRM SOFTWARE APPLICATIONS [PDF]
Scientists, end users of CRM applications and producers of CRM software, all come to an agreement when talking about the idea of CRM, the CRM strategy or the term CRM.
Anda VELICANU
core
We present a three-dimensional (3D) common-refinement method for non-matching meshes between discrete non-overlapping subdomains of incompressible fluid and nonlinear hyperelastic structure.
Jaiman, Rajeev Kumar +3 more
core +1 more source
Considerations for drug trials in hypertrophic cardiomyopathy
Abstract Hypertrophic cardiomyopathy (HCM) is a heterogeneous condition with potentially serious manifestations. Management has traditionally comprised therapies to palliate symptoms and implantable cardioverter‐defibrillators to prevent sudden cardiac death. The need for disease‐modifying therapies has been recognized for decades.
John P. Farrant +17 more
wiley +1 more source
Problems and Key Factors of CRM Implementation
CRM value chain identifies five key steps in the development and implementation of a CRM strategy: customer portfolio analysis, customer intimacy, network development, value proposition development, and manage customer life cycle.
Viliam Lendel
doaj +1 more source
A multi‐level approach for multi‐objective optimization in process eco‐design
Abstract This work addresses a central challenge in process eco‐design: how to efficiently integrate environmental and economic criteria—often conflicting—into early design stages while managing the high dimensionality of Life Cycle Assessment (LCA) indicators.
Luis Fernando Morales‐Mendoza +3 more
wiley +1 more source
SPATIOTEMPORAL INTEGRATION IN AREA MT IN A MOTION DISCRIMINATION TASK
Lucía Arancibia +4 more
doaj +1 more source
Customer Relationship Management. Websites Analysis of the Top Ten Consumer Goods Companies
Customer relationship management (CRM) became one of the marketing practices that is assumed to bring success to companies in recent years. Therefore, the present research aims to identify the level of development of CRM in the top ten consumer goods ...
Alexandru Ioan Rîpa +1 more
doaj

