Results 261 to 270 of about 68,513 (313)
Some of the next articles are maybe not open access.
Web 2.0 in the CRM domain: defining social CRM
International Journal of Electronic Customer Relationship Management, 2011Businesses are becoming more customer-centric and see a need to address customers more individually. An opportunity is identified in Web 2.0 technologies. Both CRM and Web 2.0 have been researched broadly in the past years, but not their potentially successful combination, which we call 'social CRM'.
Helms, R.W. +2 more
openaire +2 more sources
2013
Today in the Information era, business’ communication with their customers strongly depends on how quickly, responsively and accurately a business is able to respond to customers’ queries, needs and demands. Conducted case study analysis of five small to medium enterprises (SMEs) identifies that SMEs require a system that would allow them to keep a ...
openaire +2 more sources
Today in the Information era, business’ communication with their customers strongly depends on how quickly, responsively and accurately a business is able to respond to customers’ queries, needs and demands. Conducted case study analysis of five small to medium enterprises (SMEs) identifies that SMEs require a system that would allow them to keep a ...
openaire +2 more sources
2010 13th International Conference on Network-Based Information Systems, 2010
This paper presents a new conceptual framework and practical solution for Customer Relationship Management (CRM) and E-Loyalty programs for cutting edge M-Commerce. CRM has come to the world of technology to help companies maximise technology usage.
Alireza Faed +2 more
openaire +1 more source
This paper presents a new conceptual framework and practical solution for Customer Relationship Management (CRM) and E-Loyalty programs for cutting edge M-Commerce. CRM has come to the world of technology to help companies maximise technology usage.
Alireza Faed +2 more
openaire +1 more source
2017
Companies are becoming more focused on customers and on new ways to approach them individually. Mobile technologies and Web 2.0 have been pushing companies to evolve in this area. This research is focused on the way Customer Relationship Management (CRM) systems are used, on a European level, by recruiting companies to assist candidates in finding a ...
Gregorio, Tania Isabel, Isaias, Pedro
openaire +3 more sources
Companies are becoming more focused on customers and on new ways to approach them individually. Mobile technologies and Web 2.0 have been pushing companies to evolve in this area. This research is focused on the way Customer Relationship Management (CRM) systems are used, on a European level, by recruiting companies to assist candidates in finding a ...
Gregorio, Tania Isabel, Isaias, Pedro
openaire +3 more sources
Die Zukunft von CRM: Nach E-CRM kommt V-CRM
2001Die entscheidende Frage lautet nach wie vor: Was will der Kunde und welchen Beitrag kann CRM dazu leisten? CRM ist kein Selbstzweck. Es dient der Befriedigung von Kundenbedurfnissen. Die Bedurfnisstruktur hat sich in den letzten Jahrzehnten sehr stark verandert.
openaire +1 more source
The value of social media in CRM : from CRM 1.0 to CRM 2.0
2012Purpose - Through this master’s level thesis, the researcher wants to deeply study CRM and the value of linking social media to it. Specifically, the researcher wants to determine if there is a potential gap between customers’ and companies’ perception of social CRM.
openaire +1 more source
2016
The article analyzes the problem of the effectiveness of implementation of integrated automated customer relationship management systems (CRM-systems). CRM-system allows to record all the processes that take place between the customers of the company and its employees, to manage these processes and collect information to enhance their effectiveness ...
openaire +1 more source
The article analyzes the problem of the effectiveness of implementation of integrated automated customer relationship management systems (CRM-systems). CRM-system allows to record all the processes that take place between the customers of the company and its employees, to manage these processes and collect information to enhance their effectiveness ...
openaire +1 more source
CRM Implementation in SMEs Management Processes: The Role of e-CRM and s-CRM
Proceedings of the International Conference on Industrial Engineering and Operations Management, 2023Jean Piert Espinoza +2 more
openaire +1 more source
Artificial intelligence (AI)-enabled CRM capability in healthcare: The impact on service innovation
International Journal of Information Management, 2023Sujeet Kumar Sharma, Vincent Dutot
exaly