Results 91 to 100 of about 175,469 (300)

Categorical Atypicality and Evaluation Accuracy: Who Make More Accurate Evaluations of Atypical Firms?

open access: yesJournal of Management Studies, EarlyView.
Abstract Prior literature on market categories and identities focuses primarily on whether categorical atypicality leads to positive or negative evaluation; however, much less is known about whether the evaluation is accurate or not. While it is important for producers to know if atypicality is penalized or rewarded, audiences are also concerned about ...
Pengfei Wang, Jingjiang Liu
wiley   +1 more source

Advertising Research Issues from FTC Versus Stouffer Foods Corporation [PDF]

open access: yes, 1995
Extrinsic evidence is frequently offered in Federal Trade Commission advertising deception cases, most often in the form of advertising research, such as copy tests. Although generally accepted principles exist for copy test evidence presented before the
Andrews, J. Craig, Maronick, Thomas J
core   +1 more source

Assessing the Adaptive/Maladaptive Strategies of Mastication in Older Taiwanese Individuals Using the Masticatory Adaptation Experience Questionnaire (MAEQ)

open access: yesJournal of Oral Rehabilitation, EarlyView.
The study aims to establish the Masticatory Adaptation Experience Questionnaire (MAEQ) and investigate age‐related factors of masticatory adaptation. ABSTRACT Background There are various tests to assess the individual performance of mastication. However, it has remained unknown how individuals used adaptive (e.g., ‘increasing time to chew’) and ...
Chia‐Shu Lin   +5 more
wiley   +1 more source

Civilizing the Nation: Travel, Civility and Bourgeois Nationalism in Israel

open access: yesNations and Nationalism, EarlyView.
ABSTRACT This article reads The Lapid Guide to Europe, a bestselling Hebrew‐language travel guide published from the 1970s to the 1990s, as a form of bourgeois nationalism enacted through everyday practices of behaviour. Written by journalist and Holocaust survivor Tommy Lapid, the guide operated as civic pedagogy, instructing Israeli travellers in ...
Daniel Mahla
wiley   +1 more source

Comparison of Aroma and Taste Profiles Between Two Fermented Pea Pastes Using Intelligent Sensory Analysis and Gas Chromatography–Mass Spectrometry

open access: yesFermentation
The traditionally produced pea paste (PP) suffers from suboptimal flavor and inferior quality. Based on the study of single-strain fermentation, we further selected S. cerevisiae, Z. rouxii, and L. paracasei for PP production by dual-strain fermentation (
Tianyang Wang   +9 more
doaj   +1 more source

Foreign travellers’ recommendation of culinary tourism in India based on cuisine image and satisfaction with experiences at culinary establishments: an exploratory study [PDF]

open access: yes, 2013
The role of food in tourism has recently received increased attention within the spheres of destination marketing, tourism development, and academia. Cuisine appreciation is an indelible aspect of the holistic, polysensual experiences that travellers ...
Duttagupta, Sudip
core  

Flavour Enhanced Food Recommendation

open access: yes, 2019
We propose a mechanism to use the features of flavour to enhance the quality of food recommendations. An empirical method to determine the flavour of food is incorporated into a recommendation engine based on major gustatory nerves.
Bharadwaj, Aditya   +8 more
core   +1 more source

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