Results 41 to 50 of about 856,045 (240)

Modeling Customer Lifetimes with Multiple Causes of Churn [PDF]

open access: yes, 2010
Customer retention and customer churn are key metrics of interest to marketers, but little attention has been placed on linking the different reasons for which customers churn to their value to a contractual service provider.
David A. Schweidel   +8 more
core   +3 more sources

The role of economic and psychological costs in service elimination [PDF]

open access: yes, 2017
Service elimination (SE) requires systematic planning and execution to retain customers. However, service providers struggle with finding the best way to minimize customer churn following SE.
Kolos, Krisztina, Somosi, Ágnes
core   +1 more source

Customer Churn in Subscription Business Model—Predictive Analytics on Customer Churn

open access: yesBCP Business & Management, 2023
There is a growing tendency for more companies to develop towards a subscription business model. Under such a trend, it is important to learn about the customer churn rate within the business, learn from it and adjust business strategies accordingly.
openaire   +1 more source

Improving Shopping Mall Revenue by Real-Time Customized Digital Coupon Issuance

open access: yesIEEE Access, 2023
With the development of big data and deep learning technology, big data and deep learning technology have also been applied to the marketing field, which was a part of business administration.
Daeho Seo, Yongmin Yoo
doaj   +1 more source

Ensembles of probability estimation trees for customer churn prediction [PDF]

open access: yes, 2010
Customer churn prediction is one of the most, important elements tents of a company's Customer Relationship Management, (CRM) strategy In tins study, two strategies are investigated to increase the lift. performance of ensemble classification models, i.e
A. Lemmens   +20 more
core   +3 more sources

Churn prediction analysis of telecom customers using svm, random forest and logistic regression models using orange data mining tools [PDF]

open access: yesE3S Web of Conferences
This research aims to apply classification algorithms to telecommunication customer churn data using Orange Data Mining. The methods used include Support Vector Machine (SVM), Random Forest and Logistic Regression. The dataset used is secondary data, the
Nurtriana Ana   +3 more
doaj   +1 more source

Design of Prediction Model using Data Mining for Segmentation and Classification Customer Churn in E-Commerce Mall in Mall

open access: yesJOIV: International Journal on Informatics Visualization, 2023
The classification of churn is driven by the potential risks e-commerce companies face, such as losing customers who discontinue their service usage or churn.
Ilham Huda   +2 more
doaj   +1 more source

Telecommunications Customer Churn and Loyalty Intention [PDF]

open access: yesMarketing and Management of Innovations, 2019
Nowadays the telecommunications sector is becoming very complex Because of the panoply of high-speed technological services. Customers are abandoning the services offered by telecommunications operators because of their dissatisfaction with the services they offer. «Churn» or the migration of customers from one telecommunications operator to another is
Mbarek, R., Baeshen, Ya.
openaire   +2 more sources

Analysis and Classification of Customer Churn Using Machine Learning Models

open access: yesJurnal RESTI (Rekayasa Sistem dan Teknologi Informasi), 2023
Analysis studies of customer loss (customer churn) have been used for years to increase profitability and build customer relationships with companies.
Muhammad Maulana Sidiq Nurhidayat   +1 more
doaj   +1 more source

GA optimization-based BRB AI reasoning algorithm for determining the factors affecting customer churn for operators

open access: yesSocial Sciences and Humanities Open
Customer churn directly leads to the weakening of the economic efficiency of an operator and even the loss of its competitive advantage in the market share. The identification and prediction of customer churn in the era of interconnection has become more
Liu Kun   +2 more
doaj   +1 more source

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