Results 61 to 70 of about 511,546 (306)
A structural model to examine the antecedents and consequences of customer with experiential brands [PDF]
, 2010 Despite the increasing attention towards customer experience, empirical research to explain this notion, its antecedents and its consequences is still limited.
Ismail, AR, Melewar, TC
core
Who Are the Consumers of European Farmers' Markets? A Cross‐Country Analysis
Agribusiness, EarlyView.ABSTRACT With substantial growth in the number of farmers' markets (FMs) in developed countries, the number of consumers visiting FMs is also increasing. This study comparatively assesses the consumers of FMs in three European countries where FMs traditionally play a distinctive role in food supply chains.
Áron Török +6 more
wiley +1 more source
A Method of Abnormal Cell Analysis for Customer Experience Active Optimization
Dianxin kexue, 2014 An innovative analysis of abnormal cell system was presented, abandoned the method of traditional macroscopic to microcosmic, directly facing the micro mobile network minimum unit “Sector Carrier”by“double cohort, the three threshold”analysis method ...
Gen Yuan, Tong Liu, Zhaoyang Shi
doaj +2 more sources
IEEE Access, 2020 Hotel managers can learn about hotel customer satisfaction by analyzing online reviews. There are differences in the experience of reviewers, the release time and the degree of recognition for different online reviews, which leads to different ...
Mingyang Li, Yumei Ma, Pingping Cao
doaj +1 more source
Testing the Marketing Performance of German Wheat Farmers
Agribusiness, EarlyView.ABSTRACT This paper analyses the marketing performance of wheat farmers in Germany. Wheat sales data from 465 individual farms over a 12‐year period are used to test against different market benchmarks. Market benchmarks are constructed by simulating passive trading agents using regional wheat prices.
Franziska Potts, Jens‐Peter Loy
wiley +1 more source
Importance-performance analysis of retail website service quality [PDF]
, 2012 This study intends to empirically explore the customer’s perceived ranking of the importance of a range of on-line services, and their perceptions of the retailers’ performance in delivering these services.
Doherty, Neil +2 more
core
Agribusiness, EarlyView.ABSTRACT The origin of a product, if associated with good quality, can contribute to building a positive collective reputation, leading to a potential price premium. However, it is conceivable that a producer markets a product by evoking symbols, images, words, and values typical of places other than where it was designed or produced, creating a ...
Annalisa Caloffi +2 more
wiley +1 more source
Tailored Avatar Presence Increases Satisfaction for Lonely E-commerce Shoppers
Maketingu JanaruOne key factor that enhances the customer experience in retail settings is the presence of sales staff. However, in e-commerce environments where human sales staff are absent, it is unclear how an avatar-like assistant might impact customer satisfaction ...
Mayuko Nishii
doaj +1 more source
The impact of factors influencing destination quality on overall customer satisfaction
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 2013 The paper deals with problems concerning tourist destination quality and the impact of individual factors on the overall satisfaction of a customer – a visitor to a destination.
Ida Vajčnerová +2 more
doaj +1 more source
Consumer Preferences for Craft Beer: The Interplay of Localness and Advertising Language
Agribusiness, EarlyView.ABSTRACT This study explores the influence of the language of the label, origin of production, and origin of brewing ingredients on Croatian consumers' preferences and willingness to pay for organic craft beer. Employing an online survey and a choice experiment among 223 Croatian alcohol consumers, we find that while there's a willingness to pay a ...
Marija Cerjak +2 more
wiley +1 more source