Results 71 to 80 of about 1,001,961 (297)
Agribusiness, EarlyView.ABSTRACT The origin of a product, if associated with good quality, can contribute to building a positive collective reputation, leading to a potential price premium. However, it is conceivable that a producer markets a product by evoking symbols, images, words, and values typical of places other than where it was designed or produced, creating a ...
Annalisa Caloffi +2 more
wiley +1 more source
A study of Customer loyalty Build up Method Based on Customer Centred Design [PDF]
SHS Web of ConferencesBuilding customer loyalty is critical to the success of a business, a body of the abstnd user-centred design has been proven to be an effective method for achieving this.
Qian Zhe, Yang Cunyuan
doaj +1 more source
Customer review or influencer endorsement: which one influences purchase intention more?
Heliyon, 2020 E-commerce has grown steadily since internet access became more available in the mid-1990s. Informativeness plays a key role in online shopping decisions.
D. Dwidienawati +3 more
semanticscholar +1 more source
Consumer Preferences for Craft Beer: The Interplay of Localness and Advertising Language
Agribusiness, EarlyView.ABSTRACT This study explores the influence of the language of the label, origin of production, and origin of brewing ingredients on Croatian consumers' preferences and willingness to pay for organic craft beer. Employing an online survey and a choice experiment among 223 Croatian alcohol consumers, we find that while there's a willingness to pay a ...
Marija Cerjak +2 more
wiley +1 more source
SteXMeC: A Student eXperience Evaluation Methodology with Cultural Aspects
Applied SciencesCultural factors shape students’ expectations and perceptions within diverse educational settings. The perceived quality of a Higher Education Institution (HEI) is crucial to its success, with student satisfaction determined mainly by their overall ...
Nicolás Matus +2 more
doaj +1 more source
Co-creation experience and place attachment: Festival evaluation
International Journal of Hospitality Management, 2019 Adopting customer-to-customer value co-creation logic, this study explored the underlying dimensions of the co-creation experience and its effects on the behavioral intention to attend festivals.
C. Zhang, L. Fong, Shina Li
semanticscholar +1 more source
Agribusiness, EarlyView.ABSTRACT This paper examines the determinants of generative AI (GenAI) knowledge and usage among agricultural extension professionals. Drawing on survey data from agricultural extension personnel in Tennessee, we employ regression analyses and latent Dirichlet allocation (LDA) for topic modeling of open‐ended responses to study the knowledge and usage ...
Abdelaziz Lawani +3 more
wiley +1 more source
TeknikaDigital transformation has fundamentally changed transportation services, yet existing research has predominantly applied traditional SERVQUAL frameworks without systematic integration with contemporary User Experience theories for Generation Z users ...
Hilda Aenussyifa +2 more
doaj +1 more source
Agribusiness, EarlyView.ABSTRACT Native plants offer a variety of aesthetic (e.g., fall colour, fruit, flowers) and functional benefits (e.g., pollinator friendly, wildlife friendly, water management). How these benefits influence consumer choice and perceived value of native versus introduced plants is not well understood.
Alicia Rihn +3 more
wiley +1 more source
Agribusiness, EarlyView.ABSTRACT This paper explores Swedish consumers' protein preferences by estimating the willingness‐to‐pay (WTP) for minced meat and plant‐based proteins in pasta sauce from an in‐store experiment (n = 206) and an online discrete choice experiment (n = 517). On average, the WTP was highest for minced meat.
Emilia Mattsson +3 more
wiley +1 more source