Results 251 to 260 of about 62,618 (313)

Prosumers and Sustainable Market Governance: Development of the Community‐Oriented Marketing Approach Scale

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT This research develops and empirically validates the Community‐Oriented Marketing Approach (COMA), a 20‐item multidimensional scale designed to measure prosumer perceptions within participatory market systems. COMA conceptualizes prosumers as active co‐value creators and institutional agents, driving sustainable market governance.
Alpaslan Kelleci, Oguzhan Essiz
wiley   +1 more source

A crowdsensing intrusion detection dataset for decentralized federated learning models. [PDF]

open access: yesSci Data
Feng C   +8 more
europepmc   +1 more source

A Multiregional Decentralized Clinical Trial Program to Improve Access.

open access: yesJAMA Netw Open
Haddad TC   +12 more
europepmc   +1 more source

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